Sideways10up

Sideways10up We are the only relevant digital marketing agency. We find and keep clients for our clients and posi

08/10/2026

WhatsApp isn’t just for sending “Hi, just following up” messages.

It can become a powerful customer engagement channel — helping people ask questions, find information, request assistance and take the next step.

And when AI and automation enter the conversation, businesses can respond faster and handle more interactions without adding more hours to the day.

The opportunity isn’t simply being on WhatsApp.

It’s making the conversation useful.

💬 https://tinyurl.com/y5v5wrm3



In South Africa, your customers are already on WhatsApp.They’re asking questions.Following up.Making decisions.Getting s...
07/10/2026

In South Africa, your customers are already on WhatsApp.

They’re asking questions.
Following up.
Making decisions.
Getting support.
And expecting answers.

That makes WhatsApp more than another marketing channel. It can become the place where different parts of the customer journey meet. But there’s a catch.

If the conversation is poorly designed, every unnecessary message, dead end and restart creates friction - and, from October, potentially additional cost as Meta’s pricing changes take effect.

The opportunity isn’t simply to put your business on WhatsApp. It’s to design the conversation properly. https://tinyurl.com/3bse3tjm

Growth doesn’t always look like a straight line.Sometimes you need to reach a new audience.Sometimes you need to rethink...
06/10/2026

Growth doesn’t always look like a straight line.

Sometimes you need to reach a new audience.
Sometimes you need to rethink your customer journey.
Sometimes you need better systems behind the scenes.
Sometimes you need to automate what’s slowing you down.

That’s the thinking behind Sideways10Up.

We look at the bigger digital picture — from how you attract people, to how you communicate with them, convert them, serve them and keep them engaged.

Different direction.
Different thinking.
Better possibilities.

That’s S10U. ↗️ https://tinyurl.com/y5v5wrm3



Sending a message is easy.Getting someone to actually notice it, understand it and take action? That’s the real challeng...
01/10/2026

Sending a message is easy.

Getting someone to actually notice it, understand it and take action? That’s the real challenge.

S10U helps businesses build smarter digital communication strategies across the channels their audiences actually use — from email and SMS to WhatsApp and beyond.

Because communication shouldn’t simply fill inboxes and phones.

It should move people. 💬 https://tinyurl.com/yc7wk53e



Marketing hands over the lead.Sales closes the deal.Delivery takes over.Service picks up the account.Everyone is doing t...
30/09/2026

Marketing hands over the lead.
Sales closes the deal.
Delivery takes over.
Service picks up the account.
Everyone is doing their job.

So why does the customer sometimes feel like they’re starting again at every step? The problem often isn’t inside a department.

It’s between departments - where the record stops, an email starts and nobody owns the waiting.
Those handovers are where valuable time disappears and customer frustration builds.

The answer may not be another system. It may be redesigning the thread that connects the systems you already have.

Read the full article for Hannes’ take on where businesses should start - https://tinyurl.com/3bse3tjm

How many customers do you have?More importantly…How much do you actually know about them?If your customer information li...
29/09/2026

How many customers do you have?

More importantly…

How much do you actually know about them?

If your customer information lives across spreadsheets, inboxes, WhatsApp conversations and disconnected systems, you’re probably working harder than you need to.

S10U CRM brings customer information, sales pipelines, workflows, communication and reporting into one centralised platform — giving your team a clearer view of the customer journey.

Because your database shouldn’t just tell you who your customers are.

It should help you understand what to do next. https://tinyurl.com/y5v5wrm3



The instinct is understandable.Connect everything.Centralise everything.Build the platform.Transform the enterprise.But ...
25/09/2026

The instinct is understandable.
Connect everything.
Centralise everything.
Build the platform.
Transform the enterprise.

But for many South African businesses, that approach can mean a multi-year, multi-million-rand programme before anyone sees meaningful results. There is another way.

Pick one thread of work that runs from a customer’s first question to a meaningful outcome. Then measure it. Rebuild it. Automate it. And prove that it works.

Transformation doesn’t always have to start with the biggest possible project. Sometimes it starts with one thing done properly.
https://tinyurl.com/3bse3tjm

Our heritage is our identity — rich, vibrant, and proudly South African. ❤️💛💚💙
24/09/2026

Our heritage is our identity — rich, vibrant, and proudly South African. ❤️💛💚💙



23/09/2026

Your website can look fantastic and still underperform.

The problem might be your messaging.
Your user journey.
Your calls to action.
Your content.
Your speed.
Or simply that visitors don’t know what to do next.

A successful website isn’t judged by how impressive it looks in a presentation.

It’s judged by what happens after someone lands on it.

S10U combines design, development and strategic thinking to create digital experiences with a purpose.

Because pretty is nice.

Performing is better. 🌐 https://tinyurl.com/y5v5wrm3



AI. Automation. CRM. Apps. Websites. WhatsApp. Data.There’s no shortage of technology available to businesses today.But ...
22/09/2026

AI. Automation. CRM. Apps. Websites. WhatsApp. Data.

There’s no shortage of technology available to businesses today.

But having access to technology doesn’t automatically create better business.

The real question is:

What problem are you solving?

At S10U, technology is part of a bigger picture. We combine it with strategy, design and business thinking to create digital solutions that make sense for the people using them — and the businesses investing in them.

The smartest solution isn’t always the most complicated one.

Sometimes, it’s simply the one that works. ⚙️ https://tinyurl.com/y5v5wrm3



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3 Eland Road, Aston Manor
Kempton Park
1619

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