ACA - Association for Communication and Advertising

ACA - Association for Communication and Advertising The ACA is the official, representative body for the Communications and Advertising profession in South Africa.

03/08/2026

As client expectations evolve, technology accelerates and commercial pressures intensify, agencies are being forced to rethink how they operate. But which model is best equipped for today's marketing landscape?

Join us for Episode 5 of the Daily Maverick Marketing Masterclass: Season 3 – The Provocations, "The Great Restructure: Which Agency Model Works Best for Our Times?"

Host David Blyth (Eatbigfish Africa) is joined by Le-Anne Engelbrecht Growth Direct (RCL FOODS), Paul van der Berg Managing Director: EMEA (OLIVER) and Jonty Fisher Chief Strategy & Interagation Officer (Publicis Groupe Africa).

This conversation will explore how agencies are adapting to changing client needs, emerging technologies, new ways of working and the realities of building sustainable, high-performing businesses.

Whether you're agency-side, client-side or simply curious about where the industry is headed, this is a discussion you won't want to miss.

🎓 Earn 6 CPD points
🔗 Register here: https://shorturl.at/Xx8qP

Brought to you by Daily Maverick in collaboration with The ACA, The Marketing Association of South Africa - MASA and Eatbigfish Africa.

Cannes 2026: South Africa flies the flagCannes Lions International Festival of Creativity once again reminded us why cre...
31/07/2026

Cannes 2026: South Africa flies the flag

Cannes Lions International Festival of Creativity once again reminded us why creativity remains one of South Africa's greatest competitive advantages. Congratulations to every agency, brand, production company and individual who represented our country on the global stage. The country's haul comprised 6 Silver Lions and 7 Bronze Lions, plus multiple shortlists.

Whether you brought home a Lion, made the shortlist or simply had the courage to put your work in front of the world's toughest juries, you helped showcase the exceptional standard of South African creativity.

You can see all of Team SA's winners, shortlisted work and the outstanding agencies behind it in IDIDTHAT.co comprehensive Cannes coverage:

https://tbp.acasa.co.za/300/99269f050385c250b79ebc7a6fd9c30211ea091010

CALLING ALL PRODUCERS 👋 The ACA has renegotiated the Member Benefits for Film Insurance with GIB, and it's important you...
29/07/2026

CALLING ALL PRODUCERS 👋

The ACA has renegotiated the Member Benefits for Film Insurance with GIB, and it's important you are aware of the updated terms.

You are invited to join us for a face-to-face meeting with the insurers of the ACA GIB Insurance Scheme.

This session provides an opportunity for the insurers to update producers on the scheme, explain the claims process, and share practical guidance on how the policy operates. It will also give producers the opportunity to ask questions directly and gain clarity on any aspect of the scheme.

We encourage all producers covered by the scheme, as well as those interested in learning more about the cover, to attend.

Date: Monday, 3 August 2026
Time: 10:00 – 15:00
Venue: Randpark Ridge Golf Club

RSVP: Please confirm your attendance by emailing [email protected]

Should you have any questions regarding the meeting or the insurance scheme, please contact Kathleen Davis at [email protected].

28/07/2026

🎙️ New Podcast Episode!

Everyone knows The Odd Number as a creative agency. Not everyone knows it started as a media company.

In Episode 10 of The ACA ADventures Podcast, we go beyond the Chief Creative Officer title to get to know Sbu Sitole. He is the person, the journey, and the origin story behind one of the industry's most fascinating pivots.

Discover the lessons, challenges and decisions that shaped one of South Africa's leading independent agencies.

🎧 Listen on Spotify: https://open.spotify.com/episode/64DV7njvihqUwTMr0JDShe?si=gzUPFWIsRl6uEuA6_jFl9g

🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/episode-10-the-odd-beginning-from-media-house-to/id1812858856?i=1000778685198

▶️ Watch on YouTube: https://youtu.be/fZeIZHhb9Ec?si=IEimh_epbExZIAzX

Happening Tomorrow!ACA Members, don't miss tomorrow's exclusive event as we officially launch the new ACA Advertising Co...
28/07/2026

Happening Tomorrow!

ACA Members, don't miss tomorrow's exclusive event as we officially launch the new ACA Advertising Copy Advice service.

Developed in partnership with the Advertising Regulatory Board (South Africa) the service is designed to support advertisers before publication by providing practical, up-to-date guidance to help identify potential issues under the ARB Code of Advertising Practice, reduce regulatory risk, and strengthen advertising before it goes live.

If you are an ACA member, be sure to check your inbox for your webinar invitation and joining details.

Join us on 29 July for an exclusive members-only session where we'll be launching the ACA's 'Advertising Copy Advice ser...
24/07/2026

Join us on 29 July for an exclusive members-only session where we'll be launching the ACA's 'Advertising Copy Advice service'.

📢 Save the Date: 29 July 2026

The ACA and ARB are proud to launch the new Advertising Copy Advice service. Designed to support advertisers before publication, the service provides practical, up-to-date guidance to help identify potential issues under the ARB Code of Advertising Practice, reduce regulatory risk, and strengthen advertising before it goes live.

Members, look out for further communications with webinar details and registration information coming soon.

16/07/2026

Is every product fair game for marketing?

A product may be legal. A campaign may deliver results. But what happens when the product itself is linked to addiction, illness, financial harm or wider social consequences?

From betting apps and alcohol to vapes and dietary products, marketers have the power to shape behaviour. The question is: where does effective marketing end and ethical responsibility begin?

Join us for Episode 4 of the Daily Maverick Marketing Masterclass, Marketing's Moral Blind Spot: Can Selling Be Inherently Harmful?

Hosted by David Blyth (Eatbigfish Africa), this thought-provoking discussion features:
Shaadia Vawda, CMO & Founder, The Archery
Gail Schimmel, CEO, Advertising Regulatory Board

Together, they'll explore consumer choice, industry self-regulation and the responsibility marketers carry when a brief is legal, profitable and morally uncomfortable.

📅 Thursday, 23 July 2026
🕛 12:00–13:00 SAST
🎟️ Free to attend
🎓 Earn 6 MASA CPD points
👉 Register here: https://shorturl.at/56ExZ

Season 3 of the Daily Maverick Marketing Masterclass is presented by Daily Maverick in partnership with eatbigfish Africa, the Association for Communication and Advertising (ACA) and the The Marketing Association of South Africa - MASA (MASA).

Join us live as we tackle the conversations shaping the future of marketing.

Address

Nahana House, 164 Katherine Str
Sandton
2196

Opening Hours

Monday 08:30 - 17:00
Tuesday 08:30 - 17:00
Wednesday 08:30 - 17:00
Thursday 08:30 - 17:00
Friday 08:30 - 16:00

Telephone

+27108803399

Website

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