Dickens

Dickens Hi, my name’s Dickens - A Brand Designer. Worked on brands like Airtel, MTN, Seed Co, Tradekings, Panarottis, Big Tree & mo

I help businesses build strong brand images (look & feel) so customers remember them and choose them over their competition.

15/04/2026

Which brand gets an ROI between one that SHOWS up as premium & the other that CLAIMS it?

Formalpha™️Is a French based online learning platform that helps people gain practical skills to improve their income, c...
13/04/2026

Formalpha™️

Is a French based online learning platform that helps people gain practical skills to improve their income, confidence, and opportunities.

Below is a brand mark I was commissioned to develop for the brand.

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My name is Dickens - a Brand Designer helping founders create/build a strong brand image people remember & trust when they’re ready to buy.

08/04/2026

Here’s how I turned a vague brief into a unique logo:

If you’d like to build a strong brand image for your brand. Send me a message. Let’s chat.

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My name is Dickens - a Brand Designer helping founders create/build a brand people remember & trust when they’re ready to buy.

07/04/2026

Now that I think about it, I understand why people dislike AI. It may have been inevitable, but I think we moved too fast.

Look at the evolution of cameras. They were once analog, then became digital, and eventually AI was integrated into them. That felt fine AI was still just a companion. But once AI became independent of devices, it stopped feeling like a tool and started feeling like a competitor.

That’s where the problem began. When AI broke away from the gadgets and programs we were used to, it became a threat.

No one really expected AI to go the independent route, but in hindsight, it was inevitable. It just happened too quickly, and we’re struggling to keep up with the sudden change. That’s where the tension comes from.

The disconnect is real.
27/03/2026

The disconnect is real.

11/03/2026

Being in a saturated market is HARD. Positioning is what will save your brand.

05/03/2026

The difference between Windows & Mac? We only turn OFF our Macs once every year 😁

Kicking off the week with a visual identity project I created for GreatStats™, a local research, monitoring & evaluation...
02/03/2026

Kicking off the week with a visual identity project I created for GreatStats™, a local research, monitoring & evaluation firm founded in 2021.

The goal was to craft a distinct identity that sets them apart while positioning them as a credible authority in their space.

Here’s the logo I developed. More coming soon.

Looking to craft a strong brand image for your business? Let's chat.
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My name is Dickens - a Brand Designer helping founders create/build a brand people remember & trust when they’re ready to buy.

Last year, I took on a brand identity project. The deliverables included:→ Strategy→ logo→ CI→ MockupsAs the process unf...
25/02/2026

Last year, I took on a brand identity project.

The deliverables included:
→ Strategy
→ logo
→ CI
→ Mockups

As the process unfolded, it became clear the client was leaning toward a more illustrative direction, something outside my core strength.

We didn’t land on a final logo mark. But I delivered the strategy, core identity framework & CI. I’m proud to say that we ended the project with mutual respect.

Lesson? Not every project goes as expected. Sometimes the real win is clarity about scope, alignment, and your lane.

Growth isn’t just about wins. It’s about how you handle turns.

Wanna collaborate on your next project? Let’s chat. DM me.

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My name is Dickens - a Brand Designer helping founders build a strong brand image people remember & trust when they’re ready to buy.

While at Giraffe Creatives, I led & executed the art direction for the Trade Kings Group account, shaping the visual ton...
23/02/2026

While at Giraffe Creatives, I led & executed the art direction for the Trade Kings Group account, shaping the visual tone and consistency of its always-on content.

In addition to the Trade Kings account, I managed Big Tree, D'lite Mums, Dairy Gold, Boom Zambia & Zimbabwe, ENDA & Anjoy
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My name is Dickens - a Brand Designer helping founders create/build a brand people remember & trust when they’re ready to buy.

Address

Lusaka
10101

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 17:00

Telephone

+260977132595

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