Yellow Ray Digital Agency

07/04/2026

01/04/2026

New month, new momentum ✨

At YellowRay Digital, we’re stepping into this month with fresh ideas, bold strategies, and a commitment to grow smarter, not slower.

GrowYourBrand MarketingTips YellowRayDigital ConsistencyWins StartNow

02/03/2026

👋🏾 Our monthly newsletter is out now!

Let's get realistic with a case study!!

A niche market is not just a business term, it is a content strategy! 🎯

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yellowraydigital ContentCreators motivation❤️

04/02/2026

👋🏾 Our monthly newsletter is out now!

Hello 2026! 🎇

Let's kickstart this year of creativity with some motivation! 🌀

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#2026 ❤️

17/12/2025

took us through what we hear versus what actually works 📌. She echoed the need to be yourself full-time and not sell yourself short 💪.

Twaambo broke myths around being viewed as “affordable” talent and showed how that allows people to undermine your potential 🚫. She encouraged creatives to use the equipment they already have 🎥✨ and to avoid overpromising clients.

Her session opened up honest discussions on pricing, quality, and how Zambia can reach the level of other nations leading in content creation 🌍.

16/12/2025

👋🏾 Our monthly newsletter is out now!

Our last insert of the year! ❣️

Happy holidays ⛄

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#2026 ❤️

09/12/2025

Our panel — , , , and — shared the NGO and corporate perspective of working in the creative space 🏢🎨 and how their experiences shape pricing and strategy 💼.

They discussed real-life situations, the realities of what creatives are paid for, and the importance of quality and professionalism💰.

Creatives were encouraged to diversify, try new things, and collaborate more to build sustainable content and strengthen the industry 🤝✨.

yellowraydigital

08/12/2025

👩🏾‍🎓Digital Marketing Alumni Event Recap🧑🏾‍💻

shared an insightful and practical presentation on the importance of creating an authentic persona 🌿. She used food and lifestyle industry giants to show the difference between influencers, what they promote, and how they promote it . She reminded us to exist beyond brand deals, reconnect with who we are, and ensure our audience receives that ❤️.

Her session showed how differently audiences interpret our content and encouraged us to find common ground between who we are and what we do 🔄