12/05/2026
🏃🏾♂️🌍 Ubuntu Race Eyes Bigger Role In Victoria Falls Sports Tourism Growth
Set for May 24 as part of Africa Day commemorations, the Ubuntu Race is continuing to position itself as more than just a marathon, with organisers aiming to grow it into one of Victoria Falls’ signature annual sporting events.
Now in its 4th edition, the event features 5km, 10km and 21km race categories, bringing together competitive runners, recreational athletes, corporates, schools, wellness advocates, and visitors under the spirit of Ubuntu.
Speaking to Romo Media, Planning Committee Advisor and Wellness Coach Mabasaashe Mutukwa, popularly known as Coach Mabasa, said the race has evolved from a small fitness-focused community event into a broader platform centered on wellness, tourism, and social impact.
“Sporting events like the Ubuntu Race are instrumental in diversifying Victoria Falls’ tourism portfolio,” he said.
“While the destination is renowned for adventure activities, events like ours introduce a lifestyle and wellness dimension to the experience.”
Coach Mabasa said the event is also helping position Victoria Falls as a year-round destination by attracting fitness enthusiasts, social runners, and purpose-driven travellers from different backgrounds.
Beyond tourism visibility, organisers believe the race can contribute to the local economy through accommodation bookings, transport services, food businesses, vendors, and extended visitor stays.
This year’s edition will also incorporate advocacy initiatives around gender-based violence awareness, anti-drug campaigns, and chronic illness awareness.
“Our goal is to build a race that people look forward to every year—not just for the run itself, but for the experience, the cause, and the sense of community it represents,” said Coach Mabasa.