The Web Guys

28/05/2026

Wrapping up the week the right way! Last Friday, we kicked back at Twofold Bistro Brewery. Great vibes, amazing drinks, and even better company.
Huge thanks to the team at Twofold for the fantastic hospitality 🍻

26/05/2026

Online lead generation has changed. It’s no longer enough to rely on a few ads, occasional social posts, or a contact form doing all the work. Today’s customers are searching across Google, AI Overviews, ChatGPT, social media, comparison tools, and more.

In our latest blog, we explore how businesses can generate more leads online by combining SEO, AEO, GEO, Google Ads, landing pages, CRO, and high-quality content into one cohesive digital strategy.

Read the full blog here: https://thewebguys.co.nz/how-to-generate-more-leads-online/

Learn proven strategies to generate more leads online from our experts. Discover how to boost website conversions and attract quality leads for your business.

22/05/2026

Meet The Web Gals ✨
Putting the spotlight on the women of The Web Guys and shouting out all the hard work they do behind the scenes every day! From creativity to strategy and everything in between, The Web guys wouldn't be complete without the gals 💛

18/05/2026

We're growing and looking for an SEO Specialist who's passionate about search, AI-driven SEO, digital growth, and creating real results for ambitious businesses.

Sound like you or someone you know? Join the team.

Apply here 👉 https://nz.seek.com/job/92160674?ref=cm-ui

14/05/2026

What does AI actually do for your marketing? Our latest blog cuts through the hype and explains how AI tools and frameworks are shaping modern digital strategy.

Read more 👉 https://thewebguys.co.nz/ai-digital-marketing/

Discover how AI is revolutionising digital marketing by improving targeting, personalisation, and campaign performance for better results.

12/05/2026

A great website starts long before the design process. It starts with understanding the people, the story, and the passion behind the business.

Awesome spending time on-site with View Master, another incredible Kiwi business we’re proud to work with. 🙌

11/05/2026

Want better SEO and real organic visibility? Our latest blog breaks down practical, proven ways to get high‑quality backlinks that help your site rank and build authority.

Read more 👉 https://thewebguys.co.nz/how-to-get-backlinks/

Learn how to get backlinks for your website with proven link building strategies that build authority, trust, and long-term SEO performance.

07/05/2026

Throwback to an amazing day at the M2 AI Summit 2026 last week!

We had deep conversations about the future of AI, search, and digital marketing, exploring how AI is changing search strategies, and left feeling inspired with fresh insights to share with our team and clients.

A big thank you to and to everyone who joined the discussions and helped make it an impactful event!

06/05/2026

Are backlinks still worth your time? Yes, but not like before. Find out how backlinks still influence visibility, credibility and AI‑driven search outcomes, and what’s evolved in their role.

Read more 👉 https://thewebguys.co.nz/is-backlinking-still-important/

Discover whether backlinks still matter in 2026 SEO and how they influence AI-driven search and authority.

30/04/2026

Want your ecommerce brand to actually be discovered, not just ranked? Learn why GEO is now essential for visibility in AI‑powered search and how to make your products understood and recommended by AI.

Read more 👇

https://thewebguys.co.nz/geo-for-ecommerce-brands/

Get your ecommerce brand discovered by AI with GEO strategies and generative search optimisation techniques.