Zavy

25/06/2025

Auto Report

24/06/2025

Auto Reporting: Save hours on your monthly social media reporting. 🪄 Create reports that download as fully editable PowerPoints: Benchmark your KPIs against competitor brands. Track Awareness, Engagement, Advocacy, Conversion and more. Fully editable PowerPoints: customise fonts, colours, and styles to match your brand guidelines. Pick and choose KPIs that match your specific strategy. Easy to understand, designed with all stakeholders in mind.

04/07/2024

Save hours with automatic social media reports that download as fully custom PowerPoints. ✨

04/04/2024

Zavy Social Media Management

23/01/2024

📌 Data-driven social content strategies? Yes please. 🙌��Our latest research explores the top social media topics in Retail, Services, and FMCG.

Learn what content works in different industries with insights from 7,500 social media posts. 🚀🎯��Take the guesswork out of social media and craft your social strategy with data driven insights. �

18/12/2023

"Happy Friday! 🥳 How do you switch off from the digital world and recharge? Share your top tips! 👇⛱️📚

11/05/2023

Often, likes and comments aren't enough. Measuring sentiment is the key to understanding your audience's true reactions to your social media content. 📊

To discover the power of the Zavy sentiment score and how it can help you track positive and negative reactions to your posts, check out our link in the comments🌟

08/05/2023

❌ 🧠 Definition of a no-brainer : choices that are so clear they're hardly even choices... That's some high praise from our pals at Are Media!

For the record, we totally agree with Ana - Zavy is a must if you're a brand that wants to put a strategic lens over your social content and keep an eye on what your competitors are up to 👀

02/05/2023

Crafting a strong social media presence is like brewing a delicious beer - it takes skill, experimentation, and a deep understanding of your audience.

Aaron, who manages social and digital at Coopers knows this firsthand. He's always searching for new ways to connect with people and create content that resonates.

Was a post...

😁 Funny enough to share?
👀 Intriguing enough to get people's attention?
🤓 Informative enough to connect with someone waiting to take action?

With real-time analysis and insights, Zavy helps Coopers understand what's working and what's not on social media:

“We love that Zavy can analyse all of these aspects in real-time and evidence what actually works so that we can invest our energy in the right places, or do less paid for similar results off organic or flip it and deploy more spend on what we know works organically.”

It's a game-changer for their team, allowing them to invest their time and energy in the right places and achieve better results.

06/07/2022

There is no shortage of Aussie brands killing it on social!

Last month we reflected on some of best NZ social media campaigns – this month we bring you the AU edition. Check out some of the best AU social media campaigns this year so far.

🥊 The AU heavy weight finalists are:
Zero Co -
The Oodie – 90s kids, Rejoice!
Aesop – The Aesop Q***r Library
Boody – Plastic Free July
Breville – An Aboriginal Culinary Journey
CheekyGlo AU – Make your skin glo

Did you see any themes trending among the winners? 🤔
https://hubs.ly/Q01g7PW80

Here's a fresh roundup of top AU social media campaigns, to give you plenty of social media marketing inspo. Check them out now:

29/06/2022

How does “Social Sentiment” and “Emotional Analysis” differ? Here's an easy visual to understand the difference between the two.

With Zavy, you can use both. Our Radar and Map dashboards offer emotion and sentiment insights for your brand, or the topics your customers care about.

🧐 How do you use emotional analysis or sentiment data to inform your social media strategies?

22/06/2022

The cost of living is soaring, so it’s no surprise to see emotions of fear and anger rise, around conversations of “inflation” and “cost of living” on social media. We had a look in Radar, our social listening tool, and saw a marked drop in sentiment around these kinds of posts.

As a business, these situations can be hard to manage when you don’t feel in control – so here are some quick tips your brand CAN do during these shifts.

💬 Be mindful of the language you’re using on social media. Avoid sayings like “spoil yourself” or “indulge yourselves”. Consumers (and businesses) will have tighter budgets which means they don’t have the extra cash to ‘indulge’ or ‘spoil’ themselves. Using language like this could impact how your brand is perceived and loved, which ties into tip 2...

🤗 Be empathetic! These are tough times, and everyone will be feeling an impact (some more than others). Do what you can to help others – kindness goes a long way.

📱 Don’t reduce your social media presence. Although purchasing behaviours have dropped, doesn’t mean your services/products won’t be purchased in the future. Keep your brand present and don’t let your social media strategy fall behind.

What are some challenges you’re facing around inflation and higher costs of living?