SPUR - The Experience Agency

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23/06/2026

This year's Fieldays was one for the ages! 130,000+ through the gates, four brilliant Waikato days, and a brand experience worthy of the nation's favourite vehicle. With roughly 1 in 4 Kiwis behind the wheel of a Toyota, there is no better place to show up - and show up we did. Proud to bring it to life with the fantastic team at

05/06/2026

Looking back at an incredible few days in Taupo hosting the New Zealand press launch for the all-electric Lexus RZ.

Setting the stage at the stunning Kinloch Manor, we curated an experience that bridged the gap between raw New Zealand landscapes and the future of luxury mobility. From the sweeping curves of the Taupo roads to the refined quiet of the Manor, every detail was designed to mirror the RZ’s seamless blend of power and serenity.

A massive thank you to the teams involved in bringing this vision of sustainable luxury to life. The future of Lexus has arrived, and it’s whisper-quiet.

And of course, a massive thank you to for the incredible pics.

12/05/2026

We recently teamed up with New Balance to launch their stunning Ellipse running shoe.

The brief? Create a central hub that celebrates the joy of running and the feeling of zoning out and losing track of time.

Across 10 days, visitors had the chance to wear-test the new Ellipse and go in the draw to win their own pair. 🏃‍♀️🔥

Good coffee, good people, good times all round.

26/03/2026

Mercury’s Ultimate Free Power Days at Synthony ⚡️
Singing, dancing and playing in the Auckland domain.. such a fun weekend 🙌

10/03/2026

4 nights
110,000 people
And more jump shots than we could possibly count. 🏀

For the third-year running, we delivered an integral role at the BNZ Lantern Festival in Tamaki Makaurau, bringing the energy to the basketball courts, the photo moments, the BNZ Customer Lounge and the Mahutonga Walkway.

The year of the Fire Horse clearly came in hot. 🔥🐎
BNZ Breakers

14/12/2025

Spur family Xmas 2025 🎄 Wrapping up another big year with the team on Waiheke ✨🥂🎁

05/12/2025

Swipe to experience Spark Accelerate 2025 ⚡️

Back for a second year - bigger, bolder and better! Spark Accelerate was enjoyed by over 700 business and tech leaders.

We took the (already epic) 2024 event and evolved the entire experience, rethinking venue flow, spatial design, brand integration, experiential layers and plenary layout.

We’re proud to have helped shape an event that continues to set the benchmark for technology experiences in Aotearoa.

A huge shoutout to and our agency partners who helped make 2025 the most dynamic and exciting Spark Accelerate yet!

Address

12 Aitken Terrace
Auckland
1021

Website

http://www.spur.co.nz/

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