Marketing Association New Zealand

Name: Marketing Association New Zealand
Address: 69 St Georges Bay Road, Parnell, Auckland, 1052, NZ
Telephone: +6493617760
Price range: Not Applicable

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Marketing Association New Zealand

Helping marketers be brilliant through marketing courses, events & networking We do this by helping our members develop, connect and have a voice.

Our purpose is to inspire business success through a connected marketing community. We have a thriving member base of over 8000 businesses and marketing professionals, and we connect with over 10,000 people every single week. As the only New Zealand industry body dedicated to marketing, we work tirelessly to have marketing seen as a success driver for organisations of all shapes and sizes. Our mem

bers are facing complexity and pace in their operating environments, and we partner them throughout their marketing career to help them keep ahead.

04/08/2026

Don’t be the one who hears it last. Be there when it happens.

We’ve seen the work. We’ve heard the stories. Now, the moment we’ve all been waiting for is almost here…

Who will be crowned the winners of the 2026 YouTube NZ Marketing Awards?

For 35 years, the Awards have celebrated the people, ideas and campaigns that have shaped the future of marketing in Aotearoa.

Join us at Spark Arena for an unforgettable evening of recognition, connection and celebration, from the first announcement to the final trophy, and the conversations that continue long after.

Be there to celebrate excellence, connect with the industry, and witness this year’s winners take the stage.

We’ll see you on Wednesday, 2 September.

Book your seat: https://marketing.org.nz/youtube-nz-marketing-awards-night-2026

03/08/2026

Coffee in one hand. New ideas in the other. ☕

The best marketing conversations start with better questions and a breakfast worth waking up for.

This August & September, Brainy Breakfast in partnership with TRA is coming to Auckland, Wellington and Christchurch with conversations designed to challenge assumptions and spark new ideas.

Because the questions shaping marketing today aren’t always the easy ones:
→ Are people really rational?
→ Are we measuring what matters?
→ Are we building brands that last?

Join the conversation. Save your seat (and your morning).
📍 Christchurch | 12 August | https://marketing.org.nz/brainy-breakfast-chc-aug-2026
📍 Wellington | 16 September | https://marketing.org.nz/brainy-breakfast-wlg-sept-2026
📍Auckland | 22 September | https://marketing.org.nz/brainy-breakfast-akl-sept-2026

03/08/2026

The conversations that shape brands don't happen over emails. They happen in rooms like this.

This October, Brand Summit 2026 is back, bringing together 350+ of New Zealand's brand and marketing leaders for a day of bold thinking, global perspectives, and insightful conversations about what's shaping the future of brands.

With international speakers, leading Kiwi brands, and decision-makers all under one roof, it's also a unique opportunity for organisations looking to connect with the people driving marketing in Aotearoa.

We're now opening a limited number of partnership opportunities for businesses that want to be part of the experience.

If you're looking to build awareness, start meaningful conversations, and align your brand with one of New Zealand's leading marketing events, we'd love to chat.

Download the Partnership Pack or get in touch with [email protected] to learn more. | https://bit.ly/4hgjw9X

Planning to attend? Early Bird tickets are available now.
Whether you're looking to be in the audience or put your brand in front of it, now's the time to get involved. | https://marketing.org.nz/brand-summit-2026

03/08/2026

A huge thank you to Andrew Tindall for sharing your incredible expertise with the New Zealand community last week!

Andrew shared some fantastic takeaways around efficiency vs effectiveness, consistency and creator marketing.

Marketers can get obsessed with optimising clicks, lowering CPMs and improving ROAS.

But as Andrew reminded us last week...
Efficiency doesn't equal effectiveness.

Fresh from the UK, Andrew joined us for two incredible events:
🎤 Digital Day Out 2026, where 530+ marketers came together to explore the future of digital marketing.
🎭 An exclusive public session at Q Theatre, unpacking The Creator Effectiveness Playbook and Compound Creativity: Fresh from Cannes Lions 2026.

His biggest message?
The brands that win aren't always the most efficient.
They're the ones brave enough to build distinctive, emotional and consistent creative that compounds over time.

Some of the ideas we'll be thinking about long after the applause:
💡 Consistency compounds creativity into market share.
💡 Showmanship builds future demand. Salesmanship converts it.
💡 Creator marketing isn't just a performance channel, it's a powerful brand-building tool when it's authentic.
💡 Fame isn't built by changing your creative every campaign. It's built by staying recognisable.

A huge thank you to Andrew for travelling all the way from the UK and delivering two thought-provoking sessions packed with evidence, inspiration and practical takeaways.
And thank you to MediaWorks for making Andrew's visit to New Zealand possible.

Here's to creating work that's not just more efficient but more effective. 🚀

📸 Explore the full event gallery of Digital Day Out 2026 >> https://bit.ly/3S9jxlG

31/07/2026

You've probably heard Jeremy Wells on the radio. You've seen him on TV. Now hear how he thinks about building audiences and staying relevant.

And he's not the only one.

Brand Summit 2026 is back in partnership with TRA, bringing together the people behind brands that are shaping culture, creating conversations and winning attention in an AI-powered world.

The brands you know. The stories you haven't heard.

2026 features:
🌍 Former VP, Dove Masterbrand • IKEA • The brand story behind Lululemon & the Australian Open
🌍 Two Dudes • Anew • Jeremy Wells & Mike Lane on staying relevant, building loyal audiences and creating brands that become part of Kiwi culture.

Early Bird tickets are now available.

Join 350+ marketers this October and go beyond the campaigns to discover how great brands are built. | https://marketing.org.nz/brand-summit-2026

31/07/2026

Google Ads is changing on 17 August.

If you're using Target CPA or Target ROAS, this update could impact your campaign performance if no one reviews your settings beforehand.

Admatic's latest Resource Hub article explains what the change means, who's affected, and the three questions every marketer should be asking.

It's also a good reminder that you don't need to be the Google Ads expert you just need to know enough to ask the right questions.

Want to build that confidence? Our Google Ads Masterclass on 12 August covers the fundamentals behind how Google Ads works, so you can make better decisions and have more informed conversations with your agency or team.

Read the article >> https://marketing.org.nz/resource-hub/digital-marketing/google-bidding-change-august-nz-accounts

30/07/2026

Nobody gets promoted because their CTR improved.

They get promoted because they help the business grow.

For years, marketers have been asked to prove ROI.

But the marketers earning a seat at the executive table are answering a different question:

"How is marketing helping the business grow?"

That's a very different conversation.

It means understanding commercial strategy, revenue, finance, and business outcomes, not just campaign performance.

Next week, join Andy Lark to explore what it really means to become a commercial marketer; someone who understands the balance sheet as well as the brand, revenue as well as reach, and business strategy as well as marketing strategy.

Because the marketers shaping the future of their organisations aren't just great marketers.

They're commercially minded leaders.

⏰ Just one week to go. | https://marketing.org.nz/commercial-marketer/andy-lark

29/07/2026

Don't leave it too late... tickets are selling fast for the YouTube NZ Marketing Awards 🎉🏆

On 2 September, we'll be celebrating the campaigns, creativity and marketers shaping our industry at the biggest night on Aotearoa's marketing calendar.

Whether you're a finalist, part of the team behind the work, or simply want to celebrate alongside New Zealand's marketing community, we'd love to see you there.

Secure your tickets now before they're gone👉 https://marketing.org.nz/youtube-nz-marketing-awards-night-2026

29/07/2026

Digital Day Out 2026 wouldn't have been the day it was without all of our event partners!

From games, scratchy cards, head shots, to Prompty's fast thought restaurant and barista coffee, the day was just as exciting off the stage as on. And of course, we couldn't have had the day without our Premier Partner, Google! Thanks for helping us celebrate 16 years of DDO.

Two of our incredible international keynotes were made possible by Dentsu Creative (thanks for bringing over John Mescall from the US), and MediaWorks who partnered with us on bringing Andrew Tindall over from the UK. Thanks to you we had some of the top creative thinkers at .

And to all our amazing partners who helped make the day extra special:
☕ N3 Hub - keeping us fuelled with that coffee
📸 Truestsock - fresh headshots for your LinkedIn refresh
🍿 The Optimisers - arrival snacks to kick-start the day
🎥 Authentic Digital – fun activations, video moments and our birthday cake 🎂
💡 Craft CXM - bringing the Martech & Data Clinic to life, helping marketers diagnose their martech headaches and chat all things CX
🥂 Digital Refinery - snack bar treats and networking drinks to wrap-up the day
🤖 Dentsu Aotearoa - bringing the fun with Prompty’s Fast Thought Restaurant and exploring the future of AI creativity
📱 Mosh Social Media - for being our social media partner for the day, capturing awesome video content!
📸 Chris Holloman Photography - capturing the memorable moments so perfectly
⚡ Entegy and On-site - helping create a seamless event experience from registration to the app
🎉 Brave Face, KFC, First Table, Starbucks and St Pierre’s Sushi - amazing prizes for our Scratch & Win activation

Every partner brought something special to the day and helped make our 16th birthday celebration one to remember.
Thank you for being part of , we couldn’t have done it without you. ❤️

Address

69 St Georges Bay Road, Parnell
Auckland
1052

Telephone

+6493617760

Website

http://www.marketing.org.nz/

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