Marketing Association New Zealand

Marketing Association New Zealand Helping marketers be brilliant through marketing courses, events & networking We do this by helping our members develop, connect and have a voice.

Our purpose is to inspire business success through a connected marketing community. We have a thriving member base of over 8000 businesses and marketing professionals, and we connect with over 10,000 people every single week. As the only New Zealand industry body dedicated to marketing, we work tirelessly to have marketing seen as a success driver for organisations of all shapes and sizes. Our members are facing complexity and pace in their operating environments, and we partner them throughout their marketing career to help them keep ahead.

What’s shaping marketing right now? 👀AI. GEO. Brand distinctiveness. Kiwi consumer behaviour. Our Thought Leader Working...
24/09/2026

What’s shaping marketing right now? 👀
AI. GEO. Brand distinctiveness. Kiwi consumer behaviour.

Our Thought Leader Working Groups are digging into these topics and sharing their thinking with the wider marketing community.
Here are four, must-read new articles:

🧠 Stand Out or Fade Out: Five Takeaways from the Tech Marketers Conference 2026
Nicki Shirley, Fractional CMO, MVMT

🤖 Part 1: Marketing in the AI Era: You’re Now Marketing to Two Audiences
Sophie Neate, ABB

🔎 Part 2: Three Practical Generative Engine Optimisation (GEO) Actions Marketers Can Start Today
Gareth Lathey, OfficeMax

🇳🇿 The Great Kiwi Averaging Machine
Jamie Keen, Restaurant Brands

Some awesome content to think about, discuss and take back to your team.
That’s what our Thought Leader Working Groups are here for: bringing Aotearoa’s marketing community together to share what’s happening, challenge thinking and keep the conversation moving.

👉 Explore the latest articles on MA's Resource Hub.

More insights coming soon.

Your chance to see one of the greatest global marketing minds is just 6 weeks away! Enter Mark Ritson. As always: no sc...
23/09/2026

Your chance to see one of the greatest global marketing minds is just 6 weeks away! Enter Mark Ritson.

As always: no script. No corporate-approved answers.

You don't get many chances at an honest hour on the state of marketing, straight from him. Then a full hour of Q&A.
Bring your questions. Come prepared.

Last time, this sold out. Don't miss out this time!

Powered by Genesis Energy.
Secure your seat and we'll see you in SkyCity Theatre.

A little bit unreasonable. A lot to think about. 🧠☕️Yesterday’s Brainy Breakfast brought marketers together for a mornin...
23/09/2026

A little bit unreasonable. A lot to think about. 🧠☕️

Yesterday’s Brainy Breakfast brought marketers together for a morning of big ideas, good conversations and a few unexpected lessons about what makes brands stick.

Leif Stromnes challenged us to think beyond logic, showing how emotion, fame and distinctiveness can make a brand more memorable.

Then Morgan Maw + Kelvin Soh shared the story behind Boring Oat Milk in their wonderfully “Boring” presentation, from distinctive packaging and simple positioning to a live feed of oats growing. (Being boring)🌱🥛

And yes, there was the five fingers ✋. If you were there, you know.

A big thank you to Boring Oat Milk for letting us try Boring Break, their brand-new product that launched yesterday. 👀🥛

The takeaway? Don’t just create something people understand. Create something they notice, feel and remember.

Thanks to everyone who joined us, and to Leif, Morgan, Kelvin, Adele + TRA for a very brainy morning. ❤️

22/09/2026

3 weeks to go until Brand Summit 2026. 👀

If you caught Kelvin Soh at yesterday’s Brainy Breakfast, you’ll know he has plenty to say about brands, creativity and getting people to pay attention.

Good news: you can hear from him again at Brand Summit on 15 October, where he’ll join Jayden Klinac to unpack how Anew earned attention and created culture by letting its product do the talking.

And that’s just one of the conversations on the lineup. Expect lots of ideas, case studies and Brand focused conversations from IKEA, Noli, Two Dudes, Suncorp New Zealand, NZME and more.

📅 15 October 2026
📍 Grand Millennium Auckland
🎟️ Don’t miss out!

In partnership with TRA.

In a 2025 survey, 65% of professionals who earned a credential were promoted within 12 months of completing it - includi...
22/09/2026

In a 2025 survey, 65% of professionals who earned a credential were promoted within 12 months of completing it - including 37% who were promoted within just 6 months.*

Don't keep putting it off. Invest in your professional development and keep ahead in the industry. Our Online Accreditations are designed to fit around your work, not add to the to-do list.

Choose your pathway: AI, Digital, Strategic or Core Skills and work through four online workshops at your own pace.

Each workshop is just 1.5 hours a week over 2–4 weeks, and once you’ve finished your pathway, you’ll earn your MA Online Accreditation + a LinkedIn badge. 🎓

A useful addition to your CV and LinkedIn profile, whether you’re looking to grow in your current role or have your next job hunt in mind.

Explore Our Online Accreditations via our webpage.

*Source: Southeastern Oklahoma State University

21/09/2026

Christchurch,
this one’s for you.

Marketing South is getting closer and if it’s not in your calendar yet, consider this your reminder.

Join us on 3 November at the brand-new One New Zealand Stadium for a day of new ideas, great conversations and plenty of South Island marketing energy.
🎤 Inspiring speakers and case studies
🤝 Network with 200+ South Island marketers, creatives, strategists and business leaders
📍 One New Zealand Stadium, Christchurch

And, just announced, we have added Frankie Coulter, CMO, The Warehouse Group to the already epic line-up of speakers! Frankie, who was 2024 NZ Marketer of the Year, will talk about taking risks and getting the strategy right before making big calls - even when the safe option is sitting right there.

And don’t forget: from now until 2 October, your full-price ticket could also put you in the draw to WIN 1 of 5 double passes to a Warriors game in 2027, thanks to One NZ. 🏉 (Ts&Cs apply).

Grab your ticket via link below.

A big thanks to our Premier Partner, TVNZ, for supporting Marketing South for another year!

POV: you’re trying to figure out what to do after uni 👀 Enter: Speed Networking. Meet marketers from different industrie...
20/09/2026

POV: you’re trying to figure out what to do after uni 👀
Enter: Speed Networking.

Meet marketers from different industries.
Ask anything.
Hear how they got started.
Find out where marketing could take you.

Our Speed Networking: Students x Marketers event was such a hit in April, so we’re bringing it back. 🚀

Students x Marketers. Round two. | In partnership with AUT Marketing Collective.
Open to all tertiary marketing students

See you there!

🤖 What does AI say about you?Ask different AI tools the same question and you might get very different answers. In her l...
17/09/2026

🤖 What does AI say about you?
Ask different AI tools the same question and you might get very different answers.

In her latest Resource Hub article, Moumita Das Roy, Commercial & Communications Manager at Dulux NZ and a member of our Thought Leader Working Group, explores why AI systems can tell different stories about your professional reputation and what marketers can do about it.

👀 Read the full article on the MA Resource Hub.

🌿 He wā pai tēnei ki te ako, a great time to learn. It’s Te Wiki o te Reo Māori, a chance to celebrate te reo Māori and ...
16/09/2026

🌿 He wā pai tēnei ki te ako, a great time to learn.

It’s Te Wiki o te Reo Māori, a chance to celebrate te reo Māori and the role it plays in Aotearoa and to keep learning beyond just one week.

For marketers, that learning can start with understanding more about te ao Māori and how Māori perspectives, values and ways of working can shape the way we connect with people and communities.

Our Te Ao Māori workshop is designed to give marketers practical knowledge and greater confidence when engaging with Māori audiences, perspectives and tikanga.
Because learning doesn’t stop when Te Wiki ends. 💚

Find out more about the Te Ao Māori workshop and take the next step in your learning journey. | View link below.

👀 What’s new on the MA Job Hub? A few roles worth a scroll:→ Senior Digital Marketing Lead - Canterbury→ Conference & Co...
16/09/2026

👀 What’s new on the MA Job Hub?

A few roles worth a scroll:
→ Senior Digital Marketing Lead - Canterbury
→ Conference & Commercial Partnerships Lead – The Royal New Zealand College of General Practitioners, Wellington
→ Marketing and Campaigns Advisor – The Royal New Zealand College of General Practitioners, Wellington
→ Marketing & Content Specialist - FILTEC Water, Auckland
→ Marketing Manager and more

Looking for your next move? Have a look.
Hiring? Do you know MA members can post jobs for free | connecting your role with the right talents across New Zealand’s marketing industry.

In partnership with Campfire Digital Recruitment.

Address

69 St Georges Bay Road, Parnell
Auckland
1052

Telephone

+6493617760

Website

Alerts

Be the first to know and let us send you an email when Marketing Association New Zealand posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Featured

Share

Category