20/07/2026
I need to tell you something and you’re gonna call me crazy. 🫣
A client almost signed with us last week. Budget READY. Contract READY. All I had to do was say yes and the money was mine.
I said no.
YES. I KNOW. My bank account is still not talking to me.
But hear me out first before you judge. This is how we work at Digitally Josh. We choose the clients we work with. I’m dead serious.
Before I say yes to anyone, I ask three questions in my head.
Do customers actually come back for their product? Does their offer solve a real problem people pay for? Will marketing even help them right now?
One no and I’m out. I don’t care if the budget is sitting right in front of me.
Because taking someone’s money knowing the campaign will flop? SO easy. Looking them in the eye and saying “your product needs work first”? That one hurts. That’s the part I choose every time.
That’s also why when I finally say yes to a client, I mean it with my whole chest. I believe we can grow their business. That’s why they trust us. That’s why they never leave.
So if I ever tell you “fix the product first,” don’t be mad at me. That’s love. That’s respect. Come back when you’re ready, the door is literally always open. 🤝
Comment “CHOOSE” if you think agencies should be picky too. Or comment “CRAZY” if you think I should’ve taken the money. I can handle it.