07/27/2026
2,000-year-old marketing advice:
“Whoever sows sparingly will also reap sparingly, and whoever sows generously will also reap generously.”
2 Corinthians 9:6
That verse was never written as a marketing strategy.
But the principle still applies.
You cannot plant three seeds and expect a field full of opportunities.
Every post is a seed.
Every conversation is a seed.
Every email, video, follow-up, introduction, and helpful idea is a seed.
Some will grow quickly.
Some will take time.
Some will produce results when you least expect them.
Most people quit because they planted for a week and expected a harvest.
They posted twice.
Sent one email.
Made five calls.
Then decided marketing “didn’t work.”
The problem was rarely the seed.
They simply stopped sowing.
Keep showing up.
Keep helping people.
Keep sharing what you know.
Your future business is being built through the seeds you plant today.
You cannot reap what you were unwilling to sow.