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10/13/2026

By the start of 2027, there will be as many med spas in America as there are McDonald’s locations. 🍟

Read that again.

For years, the advice has been the same: run more ads, post more content, launch another flash sale, and hope the algorithm is kind to you. It’s expensive and exhausting.

The practices that are winning have stopped competing for attention. They’re building authority. Patients trust them before they ever pick up the phone, and those patients are finding them through AI recommendations, not just Google ads.

That’s what we’re digging into at The Visibility Summit, happening Thursday, November 12 in Cincinnati 🤍

The morning starts at 9am with coffee, mingling, and professional headshots for your brand. Then we’ll sit down for brunch before we lead you through a 90-minute interactive workshop on how to position your practice as the trusted name in health, wellness, beauty or aesthetics in your zip code.

You’ll walk away knowing how to:
→ Find your Category of One
→ Build trust with patients before they walk through your door
→ Create photo and video content you’re proud of
→ Get recognized for your results without dancing on TikTok or adding to your ad spend
→ Use AI discovery to bring ideal patients to you, even while you sleep 😴

We’ll wrap up with Q&A and a giveaway, and you’ll be headed home before 1pm with a clear plan for 2027.

If you run a dermatology practice, med spa, plastic surgery practice, women’s health clinic, wellness center, gym, salon or anything in between, this is your sign: this morning is for you.

Sponsored by EVENTS + EXPERIENCES FOR WOMEN | 📍CINCY, OH 💕

👇 Comment SUMMIT and we’ll send you the link to save your spot!

FACTEURPR

Newsweek Best Plastic Surgeon 2026 and Skincare Anarchy 2026 award-winning physician, Dr. Anthony Admire, recently tappe...
09/30/2026

Newsweek Best Plastic Surgeon 2026 and Skincare Anarchy 2026 award-winning physician, Dr. Anthony Admire, recently tapped by HuffPost to demystify a hot topic in aesthetics: facelifts for men. ⁠
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Congratulations Dr. Admire and thank you Michelle Rostamian for the inclusion!⁠
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Proud client moment for Spark Biomedical | Wearable Neurostim & Neurohealth. 👏If you search “vagus nerve” right now, you...
09/24/2026

Proud client moment for Spark Biomedical | Wearable Neurostim & Neurohealth. 👏

If you search “vagus nerve” right now, you’ll find a hundred products promising nerve stimulation. Very few of them have been asked to prove it.

That distinction is what Spark Biomedical’s Chief Science Officer, Navid Khodaparast, PhD, was asked about in U.S. News & World Report this month. His answer: “a growing body of peer-reviewed research supports transcutaneous VNS, and regulatory authorization is what tells you whether a specific product is part of that body of work or just borrowing its language.”

This is exactly why we love helping our clients turn deep expertise into credible media conversations — and why earned media matters so much in categories where trust and authority are everything.

🍂 The first day of fall is here! A reminder that every season brings change. ⁠⁠As the season turns, we’re reminded that ...
09/22/2026

🍂 The first day of fall is here! A reminder that every season brings change. ⁠
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As the season turns, we’re reminded that growth comes through change. Fall invites us to shed the old, embrace transformation, and step boldly into what’s next. ⁠
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If you’re feeling that shift – let’s chat. It’s time for your brand to elevate from hidden to the headlines. LFG!⁠
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branding digitalmarketing socialmediamarketing marketing social marketingdigital socialmarketing bebold beawesome seo contentmarketing getcreative socialmediatips inspired

08/31/2026

You can tell people how great you are. You can craft the perfect message and target exactly the right audience. Both of those things have value. But when someone else tells your story, when a journalist, a podcast host, an editor vouches for your credibility without being paid to do so, that is a different kind of trust entirely.

That’s what earned media does. And in a world where people are more skeptical than ever, third party validation is the most powerful thing you can build. Share this with a friend who deserves the spotlight and good vibes. 📣

I’m so honored to be invited to present this exclusive workshop at Fotona’s Super Symposium in Dallas the next month! If...
08/27/2026

I’m so honored to be invited to present this exclusive workshop at Fotona’s Super Symposium in Dallas the next month! If you’re part of a health, wellness, or aesthetics practice, this session is build just for you!

The New Visibility Playbook: How to Position Your Practice, Build Trust, and Attract New Patients Without Chasing Algorithms

There are almost as many med spas in America today as there are McDonald’s locations. 

The market is growing fast. And so is the competition.

For years, the playbook has been the same: run more ads, post more content, launch flash sales, and chase the algorithm. It is a race that is becoming expensive and exhausting. But here is what the most booked practices have figured out: you don’t need to do more. You need better positioning.

The practices that are winning for today and tomorrow are not competing for attention. They are building authority. They are developing influential personal brands and positioning themselves as the trusted name in their market before a potential patient ever picks up the phone. And they are using AI to make sure those patients find them first.

This is the new era of visibility. And it is changing how patients choose their provider.

In this 90-minute seminar and hands-on workshop hosted by Reena S. Goodwin of FACTEUR PR – an award-winning PR studio for women’s health, wellness, beauty & aesthetics innovators – we will show you how to stop competing on price and proximity and start outcompeting with your credibility and authority.

You’ll Walk Away Knowing How To:
    •    Define your Category of One: the positioning that makes you the only choice in your market
    •    Build trust with potential patients before they ever walk through your door 
    •    Get recognized for your work and outcomes without dancing on TikTok or increasing ad spend
    •    Show up online in a way that is elevated, differentiated, and no longer the best-kept secret
    •    Use AI discovery to attract ideal patients organically – even while you sleep

Ready to build influence and income? Reserve your spot at fotonasupersymposium.com!

08/21/2026

From local expert to nationally recognized dermatologist – this is what strategic PR looks like. 🤍⁠
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Dr. Mansha Sethi-Thacker came to us with big goals and we got to work. Here’s what we built together:⁠
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Consistent placements in USA Today, Consumer Reports, Byrdie, Town & Country, Verywell Health, and more. A paid brand partnership with an eczema skincare brand. And editorial relationships that keep delivering long after the first feature.⁠
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But our favorite part? This: “The team connected me to multiple media outlets within the first month. I would wholeheartedly recommend FACTEUR as a dermatologist.” — Dr. Mansha Sethi-Thacker⁠
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This is the work we show up for every day. Ready to be next? Link in bio to book a discovery call.

We love this one! Dr. Mona F**d of MONA Dermatology just landed in Women’s Health, sharing the nighttime skincare routin...
08/18/2026

We love this one! Dr. Mona F**d of MONA Dermatology just landed in Women’s Health, sharing the nighttime skincare routine dermatologists actually recommend.⁠
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“Your skin is at its busiest while you snooze. It’s when repair and renewal truly happen,” says Dr. F**d.⁠ ⁠
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Read more at womenshealthmag.com. Thank you ! ⁠
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Beauty PR Public Relations Dermatology Womens Health Publicity Brand Authority MONA Dermatology

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