Second Rodeo Creative

06/02/2026

🐾 CASTING CALL: PET SUPPLY COMMERCIAL 🐾
We're looking for one on-camera actor/model for an upcoming commercial shoot for a Northern Michigan pet supply company.

As part of our commitment to creating authentic work, we're seeking a person of color for this role to help reflect the diversity of the Northern Michigan community.

📍 Alpena, MI�📅 June 16�⏰ 9:00 AM – 5:00 PM

What we're looking for:�• Comfortable being on camera�• Comfortable around dogs�• No speaking lines�• Acting experience is welcome, but not required�• All ages and genders are encouraged to apply.

💰 This is a paid opportunity.

The role portrays a pet owner spending time with their dog, so we're looking for someone who feels natural, genuine, and relaxed on camera.

📩 TO APPLY:�Send us a direct message expressing your interest.

06/02/2026

We loved showing up, understanding the business, and creating content that truly reflects who they are.

05/29/2026

Most ads interrupt. The good ones earn attention.
We don't buy impressions, we build them.

Strategy first, every time. Because pretty isn't a strategy, and awards aren't outcomes.

Good advertising doesn't just look good. It moves the needle.

Strategic advertising. Intentional design. Proven results.

05/26/2026

Know your people. Stop chasing trends. Post less, say more. And sound like a human...

05/22/2026

Every brand we build goes through three steps -because shortcuts make shortcuts, not brands.

STRATEGY. Before we design anything, we ask the real questions. Who's your audience? What's your goal? Where's the gap? Good design can't fix weak positioning, so we get the strategy right first.

BUILD. Logo, colors, type, campaigns, content, website, video. We handle every piece of the brand, so you're not juggling five vendors or explaining yourself twice. One team. Every detail.

LAUNCH. Launch day isn't the finish line -it's day one. The best brands are built over time, not sprints. And we stick around.

That's how we actually build a brand.

This isn't our first rodeo.

05/15/2026

Hot take: Trends are borrowed. Brands are earned.

Every month there's a new aesthetic, a new typeface, a new "moment."
Chase them all, and you'll look current for about six months.

What lasts? Consistency. A clear point of view. The guts to sound like yourself when every other brand in your category sounds the same.

The best brands we've built don't follow trends. They set a standard. And they stick to it.

05/14/2026

Second Rodeo Creative is a full service branding and advertising agency based in Traverse City, MI, and yes, we actually mean full service.

From logo and brand development to advertising, graphic design, social media, media planning, video production, streaming TV and audio, and website design, one team handles all of it. No juggling five vendors. No explaining your brand twice. No gaps between what your website says and what your ads look like.

We're smart and scrappy. We work hard on creative strategies that work harder. And we'd love to make your next project a reality.

Strategic advertising. Intentional design. Proven results.

This isn't our first rodeo.

05/12/2026

05/06/2026

Second Rodeo Creative is a Full-Service Branding and Advertising Agency based in Traverse City, MI.

Strategic advertising. Intentional design. Proven results.
That's what we do. That's why we're here.

This ain't our first rodeo.
Visit us at www.secondrodeocreative.com

05/04/2026

Client spotlight: "Elevated Laundry Spa"

A full brand build: logo, brand identity, and visual system. We set out to create something that feels less like a laundromat and more like the experience it actually is.

Great brands aren't built by accident. They're built by paying attention to every detail from the mark itself to how it shows up in the world.

This is the kind of work we show up to do every day.

Strategic advertising. Intentional design. Proven results.