06/17/2026
Consistency beats every growth strategy.
In this episode of The HEX-Files Energy Marketing Podcast, host Arnaud Dasprez invites Michael McHale, VP Operations & Chief Executive Officer at PSA Robotics, to explore industrial automation, organic business growth, sales and marketing alignment, outreach strategies, AI adoption, and building a scalable industrial services company.
Most companies are searching for the next shortcut.
The next framework. The next marketing tactic. The next silver bullet.
But sustainable growth rarely comes from a single campaign.
It comes from showing up consistently, investing in your foundation,
and doing the work long before the results appear.
Sales and marketing aren't competing functions.
They're part of the same mission: creating opportunities and building trust over time.
The businesses that win aren't always the fastest.
They're the ones that stay committed when progress feels slow.
Growth isn't overnight. Sometimes it's a decade of consistent effort finally paying off.
🎧 Listen to the full podcast on: https://na2.hubs.ly/H0675l70
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