Loquat Co

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Loquat Co | Airbnb & STR Marketing
✨ Empowering Vacation Rental Hosts to:
•Ditch Airbnb Dependence & Boost Bookings
•Master Marketing → Attract Dream Guests
👇🏼Free STR Marketing Bundle
https://bit.ly/marketing_bundle

Want to make 2025 your year for direct booking success? 🙌Comment ‘START’ to take the first steps toward mastering market...
01/02/2025

Want to make 2025 your year for direct booking success? 🙌

Comment ‘START’ to take the first steps toward mastering marketing for your Airbnb vacation rental in 2025!


Comment “CALL” to grab my 1:1 Marketing Momentum Call and I’ll share you exactly what you need to start your journey to ...
12/20/2024

Comment “CALL” to grab my 1:1 Marketing Momentum Call and I’ll share you exactly what you need to start your journey to more direct bookings!

And as always, if you have any questions about how to market your STR without relying on Airbnb, drop them in the comments for me! ⬇️


12/19/2024

Not me trying to convince myself that I didn’t “do enough” this year 🥹

✨Stop✨You need to hear this… Marketing is more than social media. 🤯If your only “marketing strategy” for your vacation r...
04/17/2024

✨Stop✨You need to hear this… Marketing is more than social media. 🤯

If your only “marketing strategy” for your vacation rental or Airbnb is posting on social media, I am here to tell you that is not enough. The bad news is your current methods are short-sighted, but the good news is that there is so much room for growth!

Why? Because having a solid marketing strategy is the ultimate Airbnb host hack, and it's seriously underrated (dare I say looked down upon). It's like having a secret weapon that can propel your vacation rental business to new heights. Think about it: with the right strategy in place, you can attract more guests, increase bookings, and ultimately boost your cashflow💰💰💰

To get started ask yourself these questions:

▫️What are your business goals?
▫️Who is your ideal guest?
▫️What makes your vacation rental(s) unique?
▫️How do people find your property?

April means we are officially in Q2 of 2024 (holy 💩 this year is going by fast), so let’s start the quarter on the right foot. After answering those questions, do you have a specific marketing question related to your vacation rental?

LIKE this post if you agree that having a marketing strategy is CRUCIAL & send me a DM with your question & I will let you know what a quick marketing win can look like for you!
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Hi, I'm Megan! I’m a digital marketer helping vacation rental owners & hosts get back to the parts of the business that ...
10/22/2022

Hi, I'm Megan! I’m a digital marketer helping vacation rental owners & hosts get back to the parts of the business that they love. As a former educator and entrepreneur in the outdoor industry I have seen first hand how getting bogged down in the details takes away the joy and passion for the job.

I started Loquat Co to come alongside individuals who are feeling the weight of doing it all on their own. I have been there, and that burden is too much to bear. It thrills me that I am able to lighten the load by creating cohesive strategies and creative content to bring a spark back not only to a vacation rental's online presence, but also to the owners and hosts behind them.

Originally from sunny Florida but recently relocated as my husband embarks on his new adventure with the USGC in Oahu, Hawaii. When I'm not behind the computer screen you can find me hunting for the best coffee shop or the sweetest happy hour. My passion for a good cortado and a great glass of wine are topped by my love for travel, intentional conversation, and finding beauty in unexpected places.

Life is short and wonderful, let me help you get your spark back.

Check out the link in bio for FREE resources & to schedule your discovery call today!
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Y’all! Talk about some serious changes. 2022 has been full of algorithm changes and new features. It seems like every ti...
10/20/2022

Y’all! Talk about some serious changes. 2022 has been full of algorithm changes and new features. It seems like every time you wake up there is a new social media riddle to solve.

Reels, feed layout, links, story length, video, captions, not to mention TikTok & BeReal.

If social media is not your full time gig you probably feel dizzy just trying to keep up. The good news is that you have almost an entire year's worth of data behind you.

1️⃣Look at the content that has performed best for you in the past year.
2️⃣Analyze what made it so popular.
3️⃣Re-create that content in a new way. Utilize the same caption with a different image, or the same video with a different caption. If there is a type of story that your followers engaged with the most, do it again. Don’t try to reinvent the wheel.
4️⃣Make an end of year strategy that uses your highest ranking (i.e. reach and interactions) content types on a more regular basis.
5️⃣Try to have fun… this is just one facet of your business. I promise, you’re killing it!

Need more help with the direction of your vacation rental digital marketing strategy? Click the Link in Bio to get a FREE Algorithm Proof Airbnb Marketing Bundle & level up your Short Term Rental!
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Friendly reminder 😬Posting to social media without a digital marketing strategy is like crossing your fingers and hoping...
10/18/2022

Friendly reminder 😬

Posting to social media without a digital marketing strategy is like crossing your fingers and hoping something happens without taking any action.

🚨ALERT🚨 The reason you started a social media account for your Airbnb or Vacation Rental is to have a true impact on your business goals.

❌ Not to have more FOLLOWERS
❌ Not to have more LIKES
❌ Not to have more INFLUENCE

A well rounded digital marketing strategy will help you get the things that really matter:

🤍 More BOOKINGS
🤍 More REVENUE
🤍 More PEACE

Are you completely lost on the next steps you should take to leverage your digital presence for your Vacation Rental goals? Is paying someone to manage this for you not in the budget right now?

DM me "1:1" to learn more about my 90 minute Marketing Momentum calls. This small investment will make a massive impact on your business.
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HOW TO USE VIDEO TO PROMOTE YOUR VACATION RENTALIf the following sounds familiar to you, then keep on reading until the ...
10/17/2022

HOW TO USE VIDEO TO PROMOTE YOUR VACATION RENTAL

If the following sounds familiar to you, then keep on reading until the end 👇

❌ Your eyeballs hurt from scrolling through Reels or TikTok for hours trying to figure out what trend to jump on

❌The idea of coming up with video ideas, scripting, filming, and editing regularly makes you want to cry

❌ You have too much to do in your vacation rental business to even think about how to make social media videos work for you

Instead, what you and your Vacation Rental need are:

☑️ Strategic video ideas delivered to you

☑️ Done-for-you prompts and scripts for 10+ Reel & TikTok videos

☑️ Ready to post, fully edited videos

The best part? I am opening 5 more “Video for Vacation Rentals” spots to wrap up 2022!

👉 And you have the chance to save 10% if you sign up today ⚡

DM 📩 me with your email address to sign up and get your discount!
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Picture this: new Airbnb bookings rolling in daily and no longer having to stress about gaps in your calendar. Does this...
10/15/2022

Picture this: new Airbnb bookings rolling in daily and no longer having to stress about gaps in your calendar.

Does this sound too good to be true? Don’t worry… I wouldn’t get your hopes up for nothing!

It’s time to leverage Facebook & Instagram ads to get more eyes on your vacation rental listing. Does the thought of creating your very first paid ad campaign give you shivers?

I am now offering done-in-a-day Facebook & Instagram Ads to get your listing(s) in front of the right audience. We will build, refine, and launch 2 ad campaigns and provide resources so that your team can continue to use paid ads as an integral part of your social media presence.

DM me VIP for details on my “VIP Day: Get Booked w/ Paid Ads” offer!

There are only 2 spots available, so act fast!
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This is me! (well, us) I'm rarely seen in photos without my better half.Former educator --> glamping company owner --> A...
10/14/2022

This is me! (well, us) I'm rarely seen in photos without my better half.

Former educator --> glamping company owner --> AirBnB Superhost --> most recently digital marketer and vacation rental optimization specialist✨

I use social media & digital marketing strategies to help owners & hosts showcase their rentals, book their perfect guests, and get back to doing the parts of the business that they love.

DM me for a FREE Social Media Audit to get your rental on the path to success.
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🚨It's now! Here’s why you should be marketing your vacation rental OFF Airbnb👇🏼👇🏼👇🏼WHY NOT??3 ways to market your vacati...
10/12/2022

🚨It's now! Here’s why you should be marketing your vacation rental OFF Airbnb👇🏼👇🏼👇🏼

WHY NOT??

3 ways to market your vacation rental (OFF of Airbnb):
☝🏼Your own website
✌🏼Social Media
🤟🏼Email Marketing

Which one should you use?

In my opinion…

👉🏼ALL THREE 👈🏼

I’ll tell you why…

Airbnb is just one method of marketing your property. If you had another business would you rely solely on newspaper ads, or strictly use the yellow pages?

❌NO!

The hard truth is that just because it worked in the past does not mean it is the most effective for today.

So tell me, what’s your favorite marketing method?
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Kailua, HI
96734

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