Flynn We help Peace of Mind Brands perform better. If you sell confidence and comfort, we're your agency.

Flynn works in highly regulated categories vital to consumers' lives-healthcare, insurance, banking, legal, and more. Our process drives an uncommon level of campaign predictability, which brings our clients peace of mind, too.

08/04/2026

We shop with our eyes first. 👀 So what happens when one of the world's most recognizable products changes the visual cue people instinctively look for?

Katie and Heather debate Coca-Cola's design refresh—and whether a red Diet Coke might confuse even its biggest fans in the latest episode of The Flynn Effect.

07/28/2026

She's baaaaaack! New episode of The Flynn Effect with our OG host dropping Monday.

07/22/2026

What makes creative work connect?

According to Flynn Senior Art Director Shannon O'Grady, it's all about understanding people.

In this episode of The Flynn Effect, we talk creative trends, brands we're loving, audience-first thinking, creativity in regulated industries, and why sometimes you just need a little dumb internet content to make your day better. Plus, Shannon takes on the BeanBoozled challenge and lives to tell the tale. 😅

👀YouTube: https://youtu.be/AQMYNUpSV7I

07/08/2026

How do brands stay relevant when audiences, expectations, and buying behaviors are constantly changing?

In this episode, Heather sat down with Kristin Balliet, Account Director at Flynn, to discuss what it really takes to understand today's consumers, build trust in high-consideration categories, and create marketing that connects with people when it matters most. They also explore how faster, more collaborative ways of working are helping teams uncover better insights and deliver stronger results.

Give it a watch and let us know: What's the biggest challenge you face in understanding your audience today?

Watch: https://www.youtube.com/watch?v=cC2X35Kvwjs

06/22/2026

Faster insights, fewer guesswork moments. 🤖⚡️AI is changing how we research—but not in the way you might think.

In this episode of The Flynn Effect, Heather sat down with Michelle, Director of CX & Research to talk about how synthetic audiences are helping us test ideas earlier, iterate faster, and make smarter marketing decisions.

Spoiler: the magic isn’t in replacing research—it’s in making it sharper, faster, and more intentional.

Watch: https://youtu.be/86broKv72lY

06/03/2026

Creativity, but make it chaos (in the best way) 🎨🔥

This episode of The Flynn Effect gets a little… unpredictable. We put art director Paul Hill in the hot seat with rapid-fire questions, creative hot takes—and a few very questionable jelly beans.

Watch on YouTube: https://youtu.be/_C-lCTYLRJ8

05/27/2026

Google I/O was full of AI headlines, but what actually matters for marketers?

In the latest episode of the podcast, Danny Meloon breaks down the updates that could change how people search, shop, and discover brands.

Watch: https://www.youtube.com/watch?v=aXDOpkH1a10

05/19/2026

The 80/20 rule in testing isn’t about the ratio—it’s about discipline.

In the latest episode of the podcast, Bob talks about why consistently reserving a portion of your media investment for testing matters, even when platforms are optimizing hard for short‑term wins. The number might change (80/20, 70/30), but the principle doesn’t: if you stop testing, you stop growing.

▶️ Watch: https://youtu.be/G_VJ9N6FDOE

04/28/2026

Great quality isn’t the problem — weak ideas are.

In this episode of The Flynn Effect, interim host Heather Riexinger sits down with Chris Flynn to explore what’s really driving creative work today, and why strong ideas, human judgment, and emotion still matter in a fast, AI‑shaped, attention‑starved world.

Watch: https://youtu.be/trEvrxuanKo

03/30/2026

Curious how CX is evolving beyond smiley-face kiosks and endless forms? 👀 Check out Michelle talking about the shift away from constant customer surveys—and toward smarter ways of understanding behavior without overwhelming people in the latest Flynn Effect episode.

Link in bio.

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