Flynn

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Flynn We help Peace of Mind Brands perform better. If you sell confidence and comfort, we're your agency.

Flynn works in highly regulated categories vital to consumers' lives-healthcare, insurance, banking, legal, and more. Our process drives an uncommon level of campaign predictability, which brings our clients peace of mind, too.

10/02/2026

What does it feel like when a creative idea finally captures exactly what you've been trying to say?

In this episode of The Flynn Effect, Heather Riexinger, Flynn designer Shannon O'Grady, and our client, Katie Martell go behind the scenes of the National Women's Hall of Fame's 2026 induction branding and the moment Katie saw the work and simply thought:"Ah, there it is."

Watch the full episode: https://youtu.be/S6P4BZDmg1I?si=lgCEqgnHXjpiibNN

09/22/2026

🎉 It’s here! It’s here! We’re excited to announce the launch of Clarinova—a new AI-powered synthetic audience research platform that can help you quickly, cost-effectively test messaging, strategy, and more. Get the full story at clarinova.ai.

09/10/2026

Heather’s hill to die on? Display ads have gotten out of control. 🪦

09/08/2026

🎉🤷‍♂️ You know, some promotions just make sense.

Big congrats to Heather Riexinger on becoming Flynn's Chief Strategy Officer!

She's been helping clients grow, connecting the various marketing dots, and making us smarter for years. Now she's got a title that matches the impact she's already been making.

Go Heather! 👏

08/04/2026

We shop with our eyes first. 👀 So what happens when one of the world's most recognizable products changes the visual cue people instinctively look for?

Katie and Heather debate Coca-Cola's design refresh—and whether a red Diet Coke might confuse even its biggest fans in the latest episode of The Flynn Effect.

07/28/2026

She's baaaaaack! New episode of The Flynn Effect with our OG host dropping Monday.

07/22/2026

What makes creative work connect?

According to Flynn Senior Art Director Shannon O'Grady, it's all about understanding people.

In this episode of The Flynn Effect, we talk creative trends, brands we're loving, audience-first thinking, creativity in regulated industries, and why sometimes you just need a little dumb internet content to make your day better. Plus, Shannon takes on the BeanBoozled challenge and lives to tell the tale. 😅

👀YouTube: https://youtu.be/AQMYNUpSV7I

07/08/2026

How do brands stay relevant when audiences, expectations, and buying behaviors are constantly changing?

In this episode, Heather sat down with Kristin Balliet, Account Director at Flynn, to discuss what it really takes to understand today's consumers, build trust in high-consideration categories, and create marketing that connects with people when it matters most. They also explore how faster, more collaborative ways of working are helping teams uncover better insights and deliver stronger results.

Give it a watch and let us know: What's the biggest challenge you face in understanding your audience today?

Watch: https://www.youtube.com/watch?v=cC2X35Kvwjs

06/22/2026

Faster insights, fewer guesswork moments. 🤖⚡️AI is changing how we research—but not in the way you might think.

In this episode of The Flynn Effect, Heather sat down with Michelle, Director of CX & Research to talk about how synthetic audiences are helping us test ideas earlier, iterate faster, and make smarter marketing decisions.

Spoiler: the magic isn’t in replacing research—it’s in making it sharper, faster, and more intentional.

Watch: https://youtu.be/86broKv72lY

06/03/2026

Creativity, but make it chaos (in the best way) 🎨🔥

This episode of The Flynn Effect gets a little… unpredictable. We put art director Paul Hill in the hot seat with rapid-fire questions, creative hot takes—and a few very questionable jelly beans.

Watch on YouTube: https://youtu.be/_C-lCTYLRJ8

Address

175 Sully's Trail #201
Pittsford, NY
14534

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

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+15854210100

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