06/22/2026
Faster insights, fewer guesswork moments. 🤖⚡️AI is changing how we research—but not in the way you might think.
In this episode of The Flynn Effect, Heather sat down with Michelle, Director of CX & Research to talk about how synthetic audiences are helping us test ideas earlier, iterate faster, and make smarter marketing decisions.
Spoiler: the magic isn’t in replacing research—it’s in making it sharper, faster, and more intentional.
Watch: https://youtu.be/86broKv72lY