The Point Group

Call Directions Website Contact the business

The Point Group As a full-service, integrated marketing communications firm, Point creates compelling connections between brands and their audiences. Our approach is unique.

With headquarters in North Texas, we serve a range of clients – from start-ups to FORTUNE 500 companies. We represent a vast array of industries including healthcare, energy, technology, real estate and financial. But more importantly, we represent their audiences. Our results are exceptional. And we’ve been that way since 1995. Capabilities include:
Strategic marketing
Branding and advertising
Creative design and messaging
Digital marketing
Social media and reputation management
Media planning and buying
Public relations

10/10/2026

A little behind the scenes. A lot to crave.

Our team got behind the camera with Corner Bakery to capture content that makes the next bite look pretty convincing.

Making their next move! 🎉Rachel Wright and Theresa Hunt have been promoted to Account Executive, and we couldn’t let the...
10/05/2026

Making their next move! 🎉

Rachel Wright and Theresa Hunt have been promoted to Account Executive, and we couldn’t let the email signature updates do all the announcing.

We’re proud of the work they bring to Point and the relationships they build with our clients.

Help us give them a well-earned congratulations!

09/29/2026

Economic development has a people story. You just have to tell it.

Eileen Gonzales, Marketing & Communications Director at the Allen Economic Development Corporation, joined us on What’s the Point? to share how understanding your audience and showing the people behind the growth can make economic development marketing feel more human.

Watch the full episode at the link below.
https://youtu.be/4mGUs_MADSo?si=5Kj91q0o_ciuf5xa

09/21/2026

Lights, camera, batter up. 🎥⚾

NBC 5 Texas Today got the full BatBox experience, from a taste of the new food and drink menu to putting the simulators to the test.

The kind of shoot that makes our job pretty easy to love.

09/14/2026

Fill tables. Fill rooms. Keep them coming back.

Hospitality moves fast. Guest expectations change. Culture changes even faster. Your marketing has to know when to move with it.

Point has spent decades building demand for hospitality brands and learning the business from the operator’s side.

We know what gets people in the door and what gives them a reason to return.

Twenty-five years after September 11, we honor the lives and legacies we lost and the courage of those who stepped forwa...
09/11/2026

Twenty-five years after September 11, we honor the lives and legacies we lost and the courage of those who stepped forward when they were needed most.

Today and always, we remember.

Five years at Granite Park calls for a little something sweet. 🍦Point has called Granite Park home for five of our 30 ye...
08/31/2026

Five years at Granite Park calls for a little something sweet. 🍦

Point has called Granite Park home for five of our 30 years building brands through marketing, advertising, and PR support.

Cheers to five years at Granite Park!

More growth. More momentum. More reasons to celebrate our people. Raul and Brooke have each made their mark at Point thr...
08/27/2026

More growth. More momentum. More reasons to celebrate our people.

Raul and Brooke have each made their mark at Point through the work they do, the way they show up, and the impact they have on our team and clients.

We’re proud to celebrate their well-earned promotions and everything still ahead. Congratulations, Raul and Brooke!

Summer at Point called for a celebration! ☀️🎉We took a break from the work to celebrate the people behind it, from summe...
08/19/2026

Summer at Point called for a celebration! ☀️🎉

We took a break from the work to celebrate the people behind it, from summer birthdays and work anniversaries to some incredible client wins our team has worked hard to make happen.

A little fun, a little friendly competition, and a lot worth celebrating. Cheers to our team and a summer well spent! 🥂

08/15/2026

Whether you’re marketing a city or managing a client, nobody likes being left on read. 😬

Economic development is a relationship business. And just like agency life, when someone needs something, you find a way to make it happen. Because being responsive isn’t just good customer service. It’s part of building the trust that keeps people coming back.

Eileen Gonzales of the Allen Economic Development Corporation gets into that and a whole lot more on the latest episode of What’s the Point?

Episode 12 is on YouTube now! 🎙️
https://youtu.be/4mGUs_MADSo?si=La9TdPyzQERvEP0V

Address

5601 Granite Parkway Suite 500
Plano, TX
75024

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

Telephone

+12143787970

Alerts

Be the first to know and let us send you an email when The Point Group posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The Point Group:

Shortcuts

Share