Oats Marketing

Oats Marketing We take care of filling your calendar, so you can concentrate on crafting the perfect adventure for your clients. Get in touch for a free strategy session!

Welcome to OATS Marketing 👋 where love for the outdoors meets expertise in digital marketing. We’re a team based in Oregon, driven by the mission to help outdoor and travel brands get noticed, get booked, and grow their business. With years of experience working with major brands like Kayak, Nike, and Iceland Air, we decided to shift our focus to those who make real adventures possible: tour opera

tors, guides, and outdoor pros. We know the challenges of standing out and filling bookings in a crowded digital space, and we’re here to make it easier. What We Do:

🖥️ Website Development: Build a strong digital home for your brand
⭐ Reputation & Review Management: Highlight what makes you the best in the business
👀 Digital Advertising: Get in front of the right audience at the right time
🎟️ Booking System Optimization: Streamline the process so clients can book with ease
😃 Experience Marketing: Custom strategies to increase tour and adventure bookings

Let’s turn your passion for the outdoors into a thriving business.

Many tourism websites struggle for the same reason: they make visitors work too hard to understand the experience. The G...
08/04/2026

Many tourism websites struggle for the same reason: they make visitors work too hard to understand the experience. The GUIDE Method was developed as a simple framework for evaluating and improving tourism websites.

It focuses on five essential components:

🖼️ Graphics: Use visuals that immediately communicate the experience.
📍 Universe: Clearly explain where you operate, who you serve, and what makes the experience unique.
ℹ️ Incentive: Help visitors understand your offer within seconds.
📲 Direction: Provide clear calls-to-action that guide decision making.
🧭 Easy Navigation: Remove friction and make key information easy to find.

While every website is different, these principles consistently help improve clarity, user experience, and conversion potential. At the end of the day, good websites help people confidently take the next step.

If you'd like a deeper look at the thinking behind the framework, read Patrick's blog post on the GUIDE Method at our link in bio.

Paid search can be extremely powerful for tour operators.For Orange Torpedo Trips, targeted Google Ads campaigns produce...
07/31/2026

Paid search can be extremely powerful for tour operators.

For Orange Torpedo Trips, targeted Google Ads campaigns produced an 18.82x return on ad spend during the 2025 season.

Travelers searching online are already looking for their next adventure — the key is making sure your business shows up at the right moment.

At OATS, results matter, and we build campaigns designed to turn search traffic into real bookings.

Take a look at how we help outdoor businesses grow at our link in bio.

06/01/2026

For Dolphin Discoveries, our goal was to modernize the site so it better reflects their expertise and leadership in the industry, while also creating a stronger foundation for long-term marketing and growth.�

Beyond the redesign, we built out features that make life easier for both their team and their guests:
🐬 A "Know Before You Go" page helps people arrive fully prepared, which means fewer repetitive calls tying up office staff.
🐬 A dedicated "Tour Videos" page gives guests a real look at what they're booking, because uncertainty is one of the biggest barriers to a confident "yes."
🐬 A new "Careers" page helps them attract the right talent as they grow.
🐬 And a custom "Learn" section gives their team a simple way to publish educational content about the ocean life they care so deeply about.

We also implemented our standard marketing-enabled website refresh, which includes:
✅ Advanced SEO services
✅ Google Search Console configuration
✅ Google Analytics setup
✅ Google Ads configuration
✅ Meta Pixel integration

The result is a site that's not only cleaner and more modern, it's also designed to convert visitors into guests, answer questions before they're asked, and grow with the business over time.

➡️ Checkout their new site at dolphindiscoveries.com!

We believe good websites shouldn't just look better. They should work better too.

➡️ Want to get started? Learn more at oatsmarketing.com.

Landing pages and websites both matter. They just do different jobs.A website is built for exploration. A landing page i...
06/01/2026

Landing pages and websites both matter. They just do different jobs.

A website is built for exploration. A landing page is built for action.

For outdoor and travel businesses running ads, dedicated landing pages often perform better because they remove distractions and focus guests on one clear next step.

At OATS, we guide guests to landing pages designed to make booking easy and exciting. No distractions, just a simple path that turns curiosity into action and gets travelers ready for their next adventure.

Sometimes improving conversions is less about more ad spend dollars and more about creating a better experience.

Results matter. Structure matters too.

➡️ Want to get started? Learn more at oatsmarketing.com.

Great marketing is about more than just getting attention.It's about understanding the full guest journey.From the first...
04/30/2026

Great marketing is about more than just getting attention.

It's about understanding the full guest journey.

From the first ad click to website experience, booking process, and long-term retention, every step matters.

At OATS, we think about marketing from the guest’s point of view because better customer experiences lead to better business results.

When each stage works together, outdoor and travel brands can build trust, increase bookings, and create more repeat customers.

Keep it simple. Keep it real. Results matter.

Want to get started? Learn more at oatsmarketing.com.

A look at how we approach design projects at OATS.For the Island Cove project, we followed a simple five step process th...
04/21/2026

A look at how we approach design projects at OATS.

For the Island Cove project, we followed a simple five step process that keeps things clear, collaborative, and focused on results.

We start by understanding the business and goals, then move into research and visual direction before building out design concepts that reflect the experience being offered.

From there, it is all about refining the work through feedback and making sure every detail is ready for launch.

No unnecessary steps. No overcomplication.

Just a process that helps outdoor and travel brands show up clearly and connect with the right audience.

Want to get started? Learn more at www.oatsmarketing.com.

They were literally just born. Now they do marketing for outdoor brands. 🐥
03/24/2026

They were literally just born. Now they do marketing for outdoor brands. 🐥

Great few days at the Oregon Governor’s Conference on Tourism.Shoutout to the folks who put it all together — events lik...
03/13/2026

Great few days at the Oregon Governor’s Conference on Tourism.

Shoutout to the folks who put it all together — events like this take a lot of work behind the scenes, and it’s always great to see Oregon’s tourism community come together in one place.

We had a lot of good conversations at the booth, met some new friends, and caught up with plenty of familiar faces from across the industry.

One of the best parts of this work is getting to connect with the people actually building the experiences that make Oregon such a great place to explore.

Already looking forward to doing it again next year.

Driving traffic to your website is just the first step; turning those visitors into bookings is where the real challenge...
03/18/2025

Driving traffic to your website is just the first step; turning those visitors into bookings is where the real challenge begins.

Join our webinar, and learn how to optimize your website for conversions. We'll cover what actually works, from messaging and CTAs to automating waitlists and filling cancellations.

🗓️Date: March 26, 2025 | ⌚Time: 9:00 am PST / 12:00 pm EST

We're excited to be a part of this webinar with Benjamin H. at Copernican and Samim Rostainajad at ! We'll be sharing proven strategies to help you optimize your website and convert more traffic into future guests. Sign up below to join us on Wednesday, March 26th:

🔗Sign Up Now: https://lnkd.in/gDtmERgs

🎉 Boost Your Bookings and Save Big with Seamless Systems! 🚀When was the last time you evaluated your booking system? If ...
12/30/2024

🎉 Boost Your Bookings and Save Big with Seamless Systems! 🚀

When was the last time you evaluated your booking system? If it’s been years, chances are you’re leaving money on the table—and even worse, paying too much for outdated tech. By switching to the right booking system, you could save thousands of dollars every month and boost your sales by up to 30%! 💸📈

At OATS Marketing, we specialize in booking system consultations, optimizations, and migrations specifically for outdoor and tourism businesses. 🌿🌍

✅ Why You Need an Upgrade:

Hidden Fees Draining Your Budget? Many older systems are riddled with unnecessary costs. Stop overpaying! 💵
Losing Sales? A better booking flow means more customers hit “book now.” 🚀
Falling Behind? Modern platforms are optimized to increase sales and deliver powerful insights. Don’t get left behind. 📊
Save Thousands? Yes, you can—by switching to a platform that works harder for you! 💥
✅ What We Do for You:

Identify where your current system is costing you too much 🔍
Recommend and implement a solution that fits your business perfectly 🛠️
Seamlessly migrate your data with minimal downtime ⏱️
Optimize your setup for maximum conversions and customer satisfaction 🤩
📆 Book a free consultation today and find out how much you could save—and how much more you could earn.

👉 Message us or click here oatsmarketing.com/book-a-strategy-session to schedule a free strategy call with one of our Co-Founders. Let’s transform your booking system into a money-saving, sales-boosting machine. 🌟

Address

Portland, OR

Website

Alerts

Be the first to know and let us send you an email when Oats Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Oats Marketing:

Shortcuts

Share

Category