True Interactive

True Interactive We believe that digital marketing is about hard work, not smoke and mirrors. We roll up our sleeves

We believe in full transparency of our processes and our results. Clients have ownership of their Search, Display and Social Media accounts. Take a look at what we’re doing, from three or 30,000 feet, at any time. You’ll see exactly what’s driving the numbers, and how we’re constantly refining our approach.

GOOAAALLLL! ⚽ The World Cup is almost upon us, and advertisers are ready with some incredibly exciting brand activations...
06/08/2026

GOOAAALLLL! ⚽ The World Cup is almost upon us, and advertisers are ready with some incredibly exciting brand activations. Our own Tim Colucci just scored a goal of his own with a great article that discusses how brand are capitalizing on this culturally significant event. Over to you, Tim! ⬇️

Read this article to understand the distinct challenges faced by brands who advertise with the FIFA World Cup.

Google Google has confirmed that the Google Display Network is being folded into Demand Gen, ending standalone Display c...
06/02/2026

Google Google has confirmed that the Google Display Network is being folded into Demand Gen, ending standalone Display campaigns and removing your ability as an advertiser to select individual website placements. The migration window runs through 2027, but you should prepare now. Our own Héctor Ariza explains what is changing and actions you should take. ⬇️

Read this post to learn why Google has retired Standalone Display and forced advertisers to transition to Demand Ge.

Google announced major changes to search at its 2026 I/O event, and our co-founder Mark Smith has published a hot take o...
05/22/2026

Google announced major changes to search at its 2026 I/O event, and our co-founder Mark Smith has published a hot take on what all this means to advertisers!

Read this post to understand how Google is evolving search based on announcements made at Google I/O 2026.

ChatGPT advertising is evolving rapidly, and advertisers should pay attention. As OpenAI rolls out self-serve advertisin...
05/14/2026

ChatGPT advertising is evolving rapidly, and advertisers should pay attention. As OpenAI rolls out self-serve advertising tools and experiments with sponsored placements inside conversations, the implications go far beyond another digital ad channel.

A new article from Taylor Hart explores what ChatGPT advertising actually looks like, why it matters now, and the opportunities and risks advertisers need to understand as conversational AI becomes part of the media landscape.

Read this post to understand the ways that the ChatGPT ads platform is evolving and how advertisers should respond.

It is impossible for marketers to ignore Reddit even though Reddit is not for every marketer. As AI search engines incre...
05/12/2026

It is impossible for marketers to ignore Reddit even though Reddit is not for every marketer.

As AI search engines increasingly surface Reddit conversations as trusted answers, the platform is a major force shaping discovery, reputation, and purchase decisions.

Our new article from Bella Groessl explores why 2026 may become a turning point for brands and agencies that still underestimate Reddit’s influence.

Read this post to understand why Reddit is having a moment of renewed appreciation among digital marketers in 2026.

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