JayRay

06/03/2026

Pull up a chair. We’re hiring.

JayRay is looking for a Communications Advisor to join our Tacoma-based team.

This role is equal parts storyteller, strategist, relationship-builder and project manager. One day you might be pitching travel writers, planning an influencer visit or writing social content. The next, you could be leading a client meeting, tracking media coverage, building a presentation or helping us win new work.

We're looking for someone with 3–7+ years of experience who is curious, collaborative, community-minded and not afraid to grab a microphone when needed.

If you love great writing, meaningful relationships and helping clients make an impact, we'd love to hear from you.

View the full job description and apply here:

Branding | Advertising | Strategic Communications

05/12/2026

Did you know Federal Way, WA is home to an incredible lineup of authentic Korean restaurants? We teamed up with regional food influencer Megan Roe (Seattle.Food.Diva) for a guided tour of five must-try spots you’ll definitely want to add to your foodie list. 🍜✨

Watch the full video series — also featuring the Pacific Bonsai Museum, Dash Point State Park and more:

Share your videos with friends, family, and the world

05/12/2026

Did you know is home to an incredible lineup of authentic Korean restaurants? We teamed up with regional food influencer .Food.Diva for a guided tour of five must-try spots you’ll definitely want to add to your foodie list. 🍜✨ Watch the full video series at link in story.

05/05/2026

The Washington Trust for Historic Preservation is doing vital work to protect the places that define our communities. Your donation can make a difference!

Today is Washington’s Day of Giving, GiveBIG! As you may know, historic preservation is facing major challenges at the federal and state levels right now.

Here at the Washington Trust, we know firsthand that our state’s historic places are irreplaceable, not just as buildings but as our shared cultural heritage. They’re the places around which communities build their identity, around which generations come together—where people can reckon with the triumphs and mistakes of the past and where new dreams of citizenship, entrepreneurship, and prosperity can flourish. Celebrating our 50th anniversary in 2026, we’re committed to continuing to fight.

Celebrate our last 50 years and help propel us into the next by making a donation today: preservewa.org/donate

04/15/2026

It’s no secret that word-of-mouth marketing is one of the most effective forms of marketing out there. In fact, a Nielsen survey found 92% of consumers trust friends and family over traditional advertising. So, where does that leave influencer marketing? Not family and not quite friends, but still more trusted by audiences than traditional ads.

Read more:

Branding | Advertising | Strategic Communications

04/14/2026

Senior Art Director Julia White was named to South Sound Business 40 Under 40 for her creative leadership and impact. A Tacoma native and multidisciplinary storyteller, she brings a distinctive perspective to every project she touches.

Read more:

Branding | Advertising | Strategic Communications

04/08/2026

In today’s digital world, content really is King, but not all content performs equally. Strong visuals (photo and video) drive engagement, build trust and improve marketing performance, especially when they’re planned with intention. In fact, accessible, well-structured digital content can improve both SEO and user experience while reaching a broader audience.

At JayRay, we’ve spent decades producing shoots across the West, from mountain-out days in the Puget Sound to the vast Sonoran Desert. While every shoot is different, the ingredients for success are surprisingly consistent.

Read more:

Branding | Advertising | Strategic Communications

04/07/2026

Destination marketing is getting more human. AI is getting more autonomous. And PR is getting more accountable. This MarComm Minute explores what's reshaping marketing today.

Branding | Advertising | Strategic Communications

04/01/2026

Advisor Alex Domine recently joined the Board of Directors for The Grand Cinema, a nonprofit cultural anchor in Tacoma dedicated to independent film, storytelling and community.

Read more:

Branding | Advertising | Strategic Communications

03/17/2026

Spring arrives with a fresh slate of website work for the JayRay team. From an accessibility review to entirely new site designs, we’re splashing through the season with creative and technical projects.

Read more:

Branding | Advertising | Strategic Communications