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Helping small business owners with brand positioning & visibility | Amplified airs weekly on Mondays 8.30AM AEST on 2XXFM 98.3 | Owned and operated by Rowena Morais The CCO here stands for Chief Content Officer or Chief Communications Officer, depending on your requirements at the time. No long-term contracts. No suite of services you need to purchase.

Meet Angela Bennett. She specialises in deep behavioural change, emotional agility & nervous system resilience,  confide...
30/08/2026

Meet Angela Bennett. She specialises in deep behavioural change, emotional agility & nervous system resilience, confidence & self-leadership, and communication that lands.

An entrepreneur, Angela is the founder of Aligned Living Coaching and a Master Practitioner of NLP and hypnosis.

In episode 15 of Amplified, you'll hear Angela speak to Rowena Morais about her goal to help women think bigger, back themselves, and create success on their own terms.

This interview airs on Amplified on 2XXFM 98.3.
Date: Monday, 31 August
Time: 8.30AM AEST

Episode 16
🎧 Listen on-air at 2XXFM 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Dr Chloe Lim is a PhD-trained molecular biologist who took an unexpected turn from the research lab into performance and...
20/08/2026

Dr Chloe Lim is a PhD-trained molecular biologist who took an unexpected turn from the research lab into performance and entrepreneurship. She is a TEDx speaker and a top 5 finalist on Channel 7's Blow Up, and the founder of two creative businesses:

🎈 Giggly Wiggly Balloons, which brings artistic balloon twisting to events, and
🎈Twistyfic, which uses balloon art and storytelling in educational workshops.

A published children's author and host of the CALD Voices in STEM podcast, Canberra-based Dr Chloe is on a mission to spark curiosity and a love of science in children through play and storytelling.

This interview airs on Amplified on 2XXFM 98.3.
Date: Monday, 24 August
Time: 8.30AM AEST

Episode 15
🎧 Listen on-air at 2XXFM 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Meet Shirley Mckinnon --- she has spent 25+ years turning business owners into leaders — the kind whobuild high-performi...
16/08/2026

Meet Shirley Mckinnon --- she has spent 25+ years turning business owners into leaders — the kind who
build high-performing teams, and a culture people genuinely don’t want to leave.

Shirley is also the creator of the McKinnon Leadership Growth Index, a diagnostic tool she built back in 1999 to map exactly where a leader is strong and where they need to grow.

Outside of work, Shirley’s marriage was made in heaven — she met her husband when he was a book reviewer at the newspaper, and 40 years later, the free books are still piling up.

She’s a mother and grandmother, and when she’s not coaching leaders (or plotting her next mystery), she’s reading, writing, walking, or on a yoga mat.

You'll hear Shirley to Rowena Morais about her founder journey, with a particular focus on branding, visibility and positioning across the different things she engages in.

This interview airs on 2XX 98.3FM.
Date: Monday, 17 August
Time: 8.30AM AEST
Episode 14

🎧 Listen on-air at 2XXFM 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Meet Lisa LaMaitre of Therapy MastersLisa is a multi-award winning entrepreneur, business creative, health practitioner ...
08/08/2026

Meet Lisa LaMaitre of Therapy Masters

Lisa is a multi-award winning entrepreneur, business creative, health practitioner and educator. She holds qualifications in science, health sciences, retail management and vocational education.

Lisa has been in business in Canberra for over 33 years, owning and operating six businesses, across six different industries. Over the last 13 years, Lisa has grown and developed her marketing, comms and PR knowledge to raise her visibility and profile. To date, Lisa’s work and writing has featured in over 80 media publications across TV, radio, podcasts, journals and print media.

You'll hear Lisa speak to Rowena Morais about her founder journey, with a particular focus on branding, visibility and positioning across the different things she engages in.

This interview airs on 2XXFM 98.3.
Date: Monday, 10 August
Time: 8.30AM AEST

Episode 13
🎧 Listen on-air at 2XXFM 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Based in Canberra, Serina Bird is the author of Joyful Frugalista, host of The Joyful Frugalista podcast, a Youtuber, a ...
01/08/2026

Based in Canberra, Serina Bird is the author of
Joyful Frugalista, host of The Joyful Frugalista podcast, a Youtuber, a money coach, and she also runs online courses on money and finance.

In episode 12 of Amplified, Serina speaks to Rowena Morais about her founder journey, with a particular focus on branding, visibility and positioning across the different things she engages in.

This interview airs on 2XXFM 98.3.
Date: Monday, 3 August
Time: 8.30AM AEST

Episode 12
🎧 Listen on-air at 2XXFM 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Coming up in episode 11 of the Amplified Show, you will hear from Mariana Marcano Franco, ICF ACC, SCMPBased in Canberra...
24/07/2026

Coming up in episode 11 of the Amplified Show, you will hear from Mariana Marcano Franco, ICF ACC, SCMP

Based in Canberra, Mariana is a leadership and change consultant, executive coach, and keynote speaker. She founded Elevative to help organisations lead change from the inside out, because when people feel seen, supported, and equipped, transformation actually lasts. She’s known for making complex ideas feel human, practical, and immediately useful.

In this interview, Mariana speaks to Rowena Morais about her founder journey, with a particular focus on branding, visibility and positioning.

This interview airs on 2xxfm 98.3.
Date: Monday, 27 July
Time: 8.30AM AEST

Episode 11
🎧 Listen on-air at 2xxfm 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Episode 10 of the Amplified Show features Jo Tarnawsky. Based in Canberra, Jo is a leadership strategist, speaker, coach...
18/07/2026

Episode 10 of the Amplified Show features Jo Tarnawsky.

Based in Canberra, Jo is a leadership strategist, speaker, coach, and the founder of This is Leadership. She spent 25 years in the Australian Government, serving in roles as a diplomat, senior executive to the Governor-General, and Chief of Staff to Australia’s Deputy Prime Minister and Minister for Defence. Jo's work now focuses on leadership, power dynamics, workplace culture, and strategic advice.

In this interview, Rowena Morais speaks to Jo about her founder journey, with a particular focus on branding, visibility and positioning.

This interview airs on 2xxfm 98.3.
Date: Monday, 20 July
Time: 8.30AM AEST

Episode 10
🎧 Listen on-air at 2xxfm 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

We are excited to introduce you to Veronica B Pereira. Veronica migrated to Australia in 1987 with her husband and young...
10/07/2026

We are excited to introduce you to Veronica B Pereira. Veronica migrated to Australia in 1987 with her husband and young son. She was determined to build a new life here and made learning English a priority. After completing a Masters in Law, she established her own boutique sole trader law firm.

In this interview, Rowena speaks to Veronica about her founder journey, with a particular focus on branding, visibility and positioning.

This interview airs on 2xxfm 98.3.
Date: Monday, 13 July
Time: 8.30AM AEST

Episode 9
🎧 Listen on-air at 2xxfm 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Veronica is based in Canberra and here's a pic of Rowena and Veronica during one of their many coffee catchups.

Joanne Spiteri is a bookkeeper and BAS Agent who supports small business owners to understand their numbers, stay compli...
01/07/2026

Joanne Spiteri is a bookkeeper and BAS Agent who supports small business owners to understand their numbers, stay compliant, and feel confident knowing their finances are supported with accuracy and care.

In next week's episode of The Amplified Show, Rowena Morais speaks to Joanne about her founder journey, with a particular focus on branding, visibility and positioning. It's a look at what's worked and what hasn't.

This interview airs on 2xxfm 98.3.
Date: Monday, 6 July
Time: 8.30AM AEST

Episode 8
🎧 Listen live at 2xxfm 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

Joanne is based in Liverpool NSW so unfortunately we didn't get a chance to meet in person. But hopefully, someday soon.

On the Amplified Show coming up, you will hear Rowena Morais chat with Micki Persky. Micki brings nearly 20 years of rec...
25/06/2026

On the Amplified Show coming up, you will hear Rowena Morais chat with Micki Persky. Micki brings nearly 20 years of recruitment experience and is very hands-on.

In Micki's words, candidates get advocacy, straight answers, and timely feedback.

Rowena speaks to Micki about her founder journey, with a focus on branding, visibility and positioning.

This interview airs on 2xxfm 98.3.
Date: Monday, 29 June
Time: 8.30AM AEST

Episode 7
🎧 Listen live at 2xxfm 98.3
🎧 Stream live: http://www.2xxfm.org.au
🌐Listen on demand: https://www.2xxfm.org.au/shows/amplified/

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