Probe Market Intelligence

28/01/2026

Knowing the difference between and helps marketers make brands not just seen, but remembered.

How do you approach balancing awareness and recall in your campaigns? Share your thoughts below! 👇

04/07/2025

05/09/2024

with Thato O Monei and Team

Probe Market Intelligence, the BW research agency

15/08/2024

Historic moments of pure unity and happiness brought about by Sports

📷 credit: Internet

28/03/2024

Seen in here is one of our field agent in 2019 undertaking cold chain mapping study in health centre's across the country.

25/03/2024

Marketing without data is like driving with your eyes closed." - Dan Zarrella

19/04/2022

A wonderful Tuesday it was. Just finished fieldwork training for our with a local client. At we are passionate about . email [email protected] for your research enquiries

11/10/2021

Excited about the last quarter of the year. It is usually a busy season for us as research jobs reach implementation stage from client marketing teams to us

30/07/2021

The journey continues. Thank you to our valued clients both locally and internationally who continue to trust us with their research projects for market. We also thank our team of Interviewers who go to all corners of the country to unearth insights for our clients

29/06/2021

Getting ready for day 2 as per project briefing schedule to ensure our Team of Interviewers are ready to implement the recently commissioned study from our international client. Interviewer briefing ensures that we are all in the same page regarding the project overview and objectives.