Good Weekend Creative

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Good Weekend Creative Hi there! We bring creative visions to life and give your content purpose.

We are a content and marketing agency based in Kelowna, B.C., and we love to help small-to-medium-sized businesses grow their businesses with epic content and smart strategies. Find us on Instagram or send us an email to connect at [email protected].

10/16/2026

We all ended up exactly where we're meant to be 😌
.. also because her mom follows this account, Jessye is making us clarify that she actually got As in everything. 🙄🤓

It’s not always cool and creative mood boards 🤷🏻‍♀️From balancing budgets to editing spooky photos, listening to the sam...
10/15/2026

It’s not always cool and creative mood boards 🤷🏻‍♀️

From balancing budgets to editing spooky photos, listening to the same audio 72 times while we edit videos and laying out content calendars for our clients, our screens have been busy this week!

We’re busy locking in our client roster for Q1 2027 right now and we’re thrilled to be adding a few new clients to GWC, along with some expanded scopes for existing clients. If you want in for 2027, hit us up ASAP! Check out our work at goodweekendcreative.com.

10/14/2026

Facebook may not have the 'cool' factor that Instagram has these days, but when it comes to generating brand awareness and community engagement, do not count it out!

So many of our clients have seen great success with Facebook - and no - it's not just the 65+ watching, we promise.

If you think Facebook (or any social platform) may be the right place to get in front of your customer's eyes, but aren't sure where to start, DM us 🤩

The comment section understood the assignment. 👏Here are some of our favourite reactions from our clients’ recent videos...
10/13/2026

The comment section understood the assignment. 👏

Here are some of our favourite reactions from our clients’ recent videos. A little reminder that the best content doesn’t just get views, it gets people talking. 💬

Want your brand in the conversation? Let’s make something worth commenting on.

10/09/2026

Story of my life 😒

Sorry but everything else will have to wait until the content has been posted 🤫

This campaign was a dream come true for our team! What a joy to work with a brand like Get_joni that does so much good f...
10/08/2026

This campaign was a dream come true for our team! What a joy to work with a brand like Get_joni that does so much good for women in Canada.

We were tasked with building a library of images and Reels for the launch of their Leakproof Period Underwear. The campaign needed to feel real and authentic, showcase real bodies, and highlight features of the product. Thank you for trusting us with your vision, Joni 🤍

Believe it or not, our work on social media directly helped VJHF to raise over $600,000 for new hospital equipment! 🎉We ...
10/07/2026

Believe it or not, our work on social media directly helped VJHF to raise over $600,000 for new hospital equipment! 🎉

We may revisit similar ideas year after year, but the strategy behind them is always evolving.

We learn from what worked, what didn’t, and most importantly, what the audience actually responds to. That’s where strategy comes in.

A post may look similar on the surface, but knowing how to reach more people, dig into the analytics, understand what the data is telling you, and turn those insights into better content is what makes the difference.

That’s what we’re good at.
Here’s to more milestones ahead.🥂

Swipe through to see the journey so far →

10/06/2026

PSA for anyone creating content: shoot for the platform, not just the camera roll. 👀

Yes, you can technically crop landscape footage into portrait… but that doesn’t mean you’ll get the same composition, quality, or flexibility.

A little planning before you hit record = a much better edit later.
Shoot with the final destination in mind. 👏

We’re going to say it: short-form video is not dead.Yes, storytelling carousels are having a *moment* in 2026. And yes, ...
10/01/2026

We’re going to say it: short-form video is not dead.

Yes, storytelling carousels are having a *moment* in 2026. And yes, we love a good carousel.

But we’re seeing a lot of “carousels are back, Reels are over” discourse… and respectfully, no.

Short-form video is still one of the highest-ROI content formats for marketers in 2026.

The answer isn’t choosing between Reels and carousels. It’s understanding what each format is doing for your strategy.

Because posting a carousel because everyone says they’re working isn’t a strategy.

And posting a Reel because “video performs” isn’t one either.

The format is only half the equation. The strategy is what makes it work.

So yes, keep the carousels.

But don’t put short-form video in the grave just yet. 😉

Link to article: https://hubspot-state-of-marketing-2026.replit.app/

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Kelowna, BC

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