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Ten Golden Rules An Internet marketing agency helping law firms develop strategic marketing solutions that drive web traffic and increase sales. http://tengoldenrules.com
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10/08/2026

Lawyers: Are you waiting for your caseload to slow down before you focus on yourself?

That “perfect time” may never come.

As Jennifer Gillman shares with Jay Berkowitz, you don’t need hours to make progress. Use the small pockets of time between client demands to do something that moves your career, relationships, or well-being forward.

Small actions add up.

🎧 Hear more on the Ten Golden Rules Podcast:
tengoldenrules.com/captivate-podcast/216-the-6-pillars-to-becoming-a-happy-rainmaker-with-author-jennifer-gillman

Are you building a successful legal career—or one that’s taking over your life?On the latest Ten Golden Rules Podcast, J...
10/06/2026

Are you building a successful legal career—or one that’s taking over your life?

On the latest Ten Golden Rules Podcast, Jay Berkowitz welcomes back legal recruiter and author Jennifer Gillman to discuss The 6 Pillars to Be(coming) a Happy Rainmaker.

Jennifer shares practical ways lawyers can:

⚖️ Build their own book of business
🤝 Find the right firm fit
📅 Set better boundaries
🌱 Create more choice in their career and life

One of the biggest takeaways: Building your own clients isn’t just about making more money—it can give you more control over how you work and live.

🎧Listen to the full conversation:
tengoldenrules.com/captivate-podcast/216-the-6-pillars-to-becoming-a-happy-rainmaker-with-author-jennifer-gillman

-golden-rules

10/02/2026

What happens to your next great case when your team can’t answer the phone?

In my conversation with Jacob and Abraham Adberstein, founders of Reflekt Legal, they explain why many law firms are starting with Ai for after-hours and overflow calls—so potential clients can get an immediate response even when the team is unavailable.

It’s a practical way to test Ai while extending the capabilities of your existing intake team.

🎧 See how Ai is changing law firm intake:
tengoldenrules.com/captivate-podcast/215-new-ai-answers-law-firms-phones-and-more-with-reflekt-legal-founders-jacob-and-abraham-adberstein

What if your next employee wasn’t human—but could answer every call, 24/7?Ai is moving beyond software that simply assis...
09/30/2026

What if your next employee wasn’t human—but could answer every call, 24/7?

Ai is moving beyond software that simply assists law firms. The next evolution may be Ai employees trained to handle real conversations and real work.

On the latest Ten Golden Rules Podcast, Jay Berkowitz spoke with brothers Jacob Adberstein and Abraham Adberstein, founders of Reflekt Legal, about how Ai is changing law firm reception and intake.

We explore 24/7 phone coverage, concurrent calls, retainers, payments, lead attribution, Clio integration, and how to evaluate Ai products beyond the flashy demo.

And we put their technology to the test: I called their Ai live, pretending to be a prospective personal injury client.

The bigger question may no longer be What Ai tools should we use? but “What work could a well-trained Ai employee handle for us?”

🎧Listen to the episode:
tengoldenrules.com/captivate-podcast/215-new-ai-answers-law-firms-phones-and-more-with-reflekt-legal-founders-jacob-and-abraham-adberstein

09/25/2026

LOCAL LINKS CAN HELP YOUR LAW FIRM GET FOUND

Want to strengthen your law firm’s local search presence? Don’t overlook the organizations you’re already connected with.

In this clip, Jay Berkowitz and Charles D. Hatley of Melone Hatley discuss how links and citations from organizations such as local Chambers of Commerce and Bar Associations can support local visibility.

Charles shares a smart approach: don’t just ask for a link—create value first. Contribute an article, host an event, or find another way to support the organization and create a natural opportunity for your firm to be mentioned.

🎧Watch or listen to the full episode:
(tengoldenrules.com/captivate-podcast/214-scaling-a-law-firm-with-authenticity-meet-malone-hatley-family-lawyer-charles-d-hatley)

09/23/2026

LINKEDIN DOESN’T HAVE TO BE COMPLICATED

What should busy lawyers and professionals actually focus on to get more from LinkedIn?

LinkedIn strategist Jennifer Darling breaks it down into the 3 Ps: Profile, People & Posts.

The key isn’t spending hours on LinkedIn or chasing every new algorithm change. It’s having a simple, repeatable approach to build visibility, strengthen relationships, and create more referral opportunities.

🎧Watch or listen to the full conversation with Jay Berkowitz and Jennifer Darling:
(tengoldenrules.com/…/213-imflf213-building-a-smarter-linkedin-approach-for-busy-lawyers-with-linkedin-strategist-jennifer-darling)

WHAT DOES IT REALLY TAKE TO SCALE A LAW FIRM?Growing from a small practice to 12 locations across five states doesn’t ha...
09/22/2026

WHAT DOES IT REALLY TAKE TO SCALE A LAW FIRM?

Growing from a small practice to 12 locations across five states doesn’t happen because of one breakthrough marketing tactic.

In our latest podcast, Jay Berkowitz talks with Charles D. Hatley of Malone Hatley about the fundamentals behind the firm’s growth—including local SEO, Google reviews, cash management, authentic branding, community involvement, client feedback, and data-driven decision-making.

Charles also shares a great lesson for law firm owners: Build simple systems you can measure, repeat, and continually improve.

🎧Watch or listen to the full episode:
(tengoldenrules.com/captivate-podcast/214-scaling-a-law-firm-with-authenticity-meet-malone-hatley-family-lawyer-charles-d-hatley)

YOUR LAW FIRM GREW. DID YOUR FREEDOM?If every decision, problem and approval still comes back to you, your law firm may ...
09/16/2026

YOUR LAW FIRM GREW. DID YOUR FREEDOM?

If every decision, problem and approval still comes back to you, your law firm may be growing—but it still depends on you.

The replay of How to Build a Law Firm That Runs Without You with Jay Berkowitz and Michael Mills is now available.

Discover practical strategies to build better systems, stronger leadership, clearer accountability and a team that takes greater ownership.

One of the biggest takeaways:

Your goal isn’t to make yourself unnecessary. It’s to stop making yourself necessary for everything.

▶️WATCH THE REPLAY:
(tengoldenrules.com/tgr-how-to-build-a-law-firm-that-runs-without-you-replay)

COULD YOUR LAW FIRM RUN WITHOUT YOU?We’re LIVE TODAY at 12 PM ET!Join Jay Berkowitz and Michael Mills to discover how to...
09/15/2026

COULD YOUR LAW FIRM RUN WITHOUT YOU?

We’re LIVE TODAY at 12 PM ET!

Join Jay Berkowitz and Michael Mills to discover how to build the team, systems, accountability and leadership your law firm needs to grow without everything depending on you.

If your firm has grown—but your freedom hasn’t—join us today.

👉REGISTER NOW:
(tengoldenrules.com/tgr-how-to-build-a-law-firm-that-runs-without-you)

TODAY | 12 PM ET

COULD YOUR LAW FIRM RUN WITHOUT YOU FOR 30 DAYS?As your law firm grows, does your freedom grow with it—or does everythin...
09/14/2026

COULD YOUR LAW FIRM RUN WITHOUT YOU FOR 30 DAYS?

As your law firm grows, does your freedom grow with it—or does everything still depend on you?

Tomorrow at 12 PM ET, join Jay Berkowitz and Michael Mills for a special live event on How to Build a Law Firm That Runs Without You.

Discover practical strategies to build stronger systems, leadership and accountability, delegate ownership instead of just tasks, and help your team make decisions without everything coming back to you.

The goal isn’t to step away from your law firm. It’s to build a firm that can operate, grow and succeed without requiring your involvement in every decision.

📅Tomorrow, September 15 | 12 PM ET

👉REGISTER FOR THE LIVE EVENT:
(tengoldenrules.com/tgr-how-to-build-a-law-firm-that-runs-without-you)

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