Push the Envelope PR

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Push the Envelope PR Award-winning Performance PR and Affiliate Commerce agency for beauty, fashion, wellness and consumer brands since 2006. 60,000+ placements.

Coverage is where we start. Revenue is where we finish. Our goal is to elevate your brand and capture your voice. We want to share your talents with the world. We know you have big things planned for your brand- let us take you there. Going beyond traditional PR to guide your brand development, we will be pushing the envelope every step of the way...

10/16/2026

Ask ChatGPT for the best skincare serum and look at which brands come back. If yours isn’t there, your customer never got the chance to consider you 👀

Push The Envelope PR CEO and co-founder Michael explains the invisibility problem most brands can’t see in their reports. Sales look normal while competitors keep landing coverage in the same publications, and trusted sources like those are part of what Google and AI search can draw on when shoppers ask what to buy.

Earned media builds the authority that can help a brand show up in that answer.

“The question isn’t whether consumers are shopping with AI. It’s whether your brand is being found, recommended and trus...
10/14/2026

“The question isn’t whether consumers are shopping with AI. It’s whether your brand is being found, recommended and trusted when they do.”

100% of this pink sweater’s sales go to Susan G. Komen this October 🎀Our client Zeagoo OOTD Fashion (Official Account) w...
10/13/2026

100% of this pink sweater’s sales go to Susan G. Komen this October 🎀

Our client Zeagoo OOTD Fashion (Official Account) was named a Friend of Komen for Breast Cancer Awareness Month, and OK! USA is covering the campaign. Through October 31, sales of Maye’s Pink Sweater on Zeagoo’s official website will be donated to support the fight against breast cancer.

We love working with fashion brands whose missions reach beyond the product. Congratulations to the Zeagoo team 🤍

10/12/2026

“Beauty Is The Experience” was printed right on the keycard at BITE NYC, and the brands on the floor took it seriously 💄

Our team walked Beauty Independent’s trade event at the Metropolitan Pavilion on September 24, from a live application at CHRO•MAT Skincare to MNQA byQ’s haircare display and a nail wall with shades named Leche Drip and Dulce de Leche.

Events like this put indie beauty brands in the hands of buyers, editors and creators. Strong beauty PR makes sure they find plenty of proof when they look the brand up afterward.

ChatGPT tends to recommend the brands other people vouch for.Press coverage, product reviews, buying guides and expert m...
10/12/2026

ChatGPT tends to recommend the brands other people vouch for.

Press coverage, product reviews, buying guides and expert mentions all count as evidence, and that gives PR a new job. At Push The Envelope PR, the coverage we earn for beauty, wellness, fashion and lifestyle brands reaches readers and builds the authority AI search can draw on.

Swipe through, then read the full breakdown at the link in our bio.

10/09/2026

Wirecutter, ELLE, People, BuzzFeed and AD this week 🔥

This week’s Press Flex: some Top-tier placements for our clients with Cosmopolitan, InStyle, Real Simple and Who What Wear rounding out the list.

Working with great clients and pitching to great editors makes PR a ton of fun 😘

Every one of these stories sends shoppers straight to the product, and every one stays online as the kind of trusted source people (and AI search) turn to when deciding what to buy.

Big congratulations to Rebecca & Breana on their well-deserved promotions to Account Executive! 🎉Their talent, dedicatio...
10/07/2026

Big congratulations to Rebecca & Breana on their well-deserved promotions to Account Executive! 🎉
Their talent, dedication, creativity, and commitment to our clients make them an incredibly valuable part of the PTE team. We couldn’t be prouder of their growth and can’t wait to see what they accomplish next.
Well deserved, ladies! 🥂✨

WomenInPR

10/07/2026

Pink Satin Prosecco has officially been toasted 🥂

We hosted editors from Allure, OK! Magazine, Daily Mail, The Daily Beast and more to celebrate Scent Theory’s newest scent. Editors got a first look across hand sanitizers, soaps and body lotions, customized their own product, hit the photo booth and sipped custom cocktails for a perfect girls’ night out.

10/05/2026

Another one 🏆

10/05/2026

Editors are already calling in products for holiday gift guides, and early shoppers are already reading them. 🎁

PTE PR Director Fallon shares what our team is working on this week, from holiday pitches at Condé Nast Traveler, Allure and Marie Claire to product call-ins from HuffPost and the New York Post.

Holiday gift guide stories start early because editors plan around how people shop. The brands featured first reach shoppers first, and these stories link readers straight to purchase.

See how brands land in this season’s gift guides at the link in bio.

Address

660 River Road
Edgewater, NJ
07020

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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