Deksia

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Deksia SYSTEMATIC MARKETING FOR GROWTH-MINDED BUSINESSES. We've seen the way that employee's labor is glorified the moment an organization finds the right message.

WE LOVE MARKETING BECAUSE YOUR VISION MATTERS
Our driving mission, the desire that motivates our every decision, is to "Give people a fighting chance." We believe in the power of an entrepreneur's vision to change the world when it's communicated with clarity, passion, and purpose. We've been witness to the many customer lives that have been improved by discovering the right solution to their situation when our clients begin to market well for the first time.

Three quarters of 2026 are finished, and right now you still remember why the numbers look the way they do. The campaign...
10/14/2026

Three quarters of 2026 are finished, and right now you still remember why the numbers look the way they do. The campaign you paused in May, the launch that slipped. By January, that context is gone, and a dip is just a dip.

October is the overlap where there's enough data to see a pattern and enough memory to explain it. That window closes with the year.

Let's read it while it's still legible.

deksia.com/contact-us

AnchorPoint had a 70-80% tour-to-enrollment rate. Once a family walked through the door, they almost always enrolled.The...
10/13/2026

AnchorPoint had a 70-80% tour-to-enrollment rate. Once a family walked through the door, they almost always enrolled.

The problem was never awareness. It was tours.

We built the whole plan around one number: one booked tour per business day for three straight weeks.

In three weeks, we increased 2026 enrollment by 10%. The rest is in the case study.

https://loom.ly/nZUnSfo

Sent, delivered, and... never opened. Klaviyo's 2026 benchmark report put the average email open rate at only 31%. That ...
10/12/2026

Sent, delivered, and... never opened. Klaviyo's 2026 benchmark report put the average email open rate at only 31%. That means close to seven out of ten marketing emails never get opened at all.

Most of them aren't dying because of the content inside. They're getting buried with the subject line, which never gave anyone a reason to click.

The good news: we've got three tips to help fix that. Swipe to learn more.

We’re proud to share that our CEO, Erin Boone, will be a 2026 Guest Judge at Taste of Hope, benefiting the American Canc...
10/09/2026

We’re proud to share that our CEO, Erin Boone, will be a 2026 Guest Judge at Taste of Hope, benefiting the American Cancer Society. Deksia is honored to support this event as a Gold Sponsor and to stand alongside a community working toward a world without cancer.

Find out more about the chefs and judges here: https://loom.ly/KOLWkp0

American Cancer Society Cancer Action Network - ACS CAN

Here are our vibes for this fall... What's your favorite part of the season?
10/09/2026

Here are our vibes for this fall... What's your favorite part of the season?

We held a little competition between AI and our team.While AI is a rapidly changing and adapting tool, we'd like to thin...
10/07/2026

We held a little competition between AI and our team.

While AI is a rapidly changing and adapting tool, we'd like to think this is proof that humans are still essential to the process.

Which one do you think looks better?

The scariest thing this Halloween isn't a ghost; it's an unsecured website.Small businesses take on 43% of all cyberatta...
10/05/2026

The scariest thing this Halloween isn't a ghost; it's an unsecured website.

Small businesses take on 43% of all cyberattacks. Getting ahead of that means three unglamorous habits: an SSL certificate, backups on a regular schedule, and keeping plugins current.

Wondering where your website lands? Check out our free web audit:

10/02/2026

ArtPrize is one of those times of year that reminds you why Grand Rapids is a genuinely great place to work.

We took a field trip to see the art in parking garages, hotel lobbies, and on bridges. You round a corner expecting nothing and find something that sits with you for the rest of the day.

Tomorrow's the last day of the event. We're grateful we had the time to go before it ends.

One of our founders got a call from a client, then left this voicemail for our CEO. We consider it a wake-up call. Not f...
10/01/2026

One of our founders got a call from a client, then left this voicemail for our CEO. We consider it a wake-up call. Not for us, but for every business still settling for "good enough" marketing.

When this client hired us, he didn't expect the work to turn out this good. You won't either.

"Deksia's Amazing New Client" (Imagine that was your business.)

Most mid-sized companies have at least one marketing channel that works. The problem isn't that it doesn't work; it's th...
09/30/2026

Most mid-sized companies have at least one marketing channel that works. The problem isn't that it doesn't work; it's that a single channel isn't a foundation for growth. It's a ceiling.

When the one thing you rely on underperforms, there's nothing else in the system to absorb it. So, we wrote about what building past that looks like in practice.

https://loom.ly/aCFelCA

Address

120 Stevens St SW
Grand Rapids, MI
49507

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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