NorthWing Digital

Name: NorthWing Digital
Address: 910 Mainstreet, Hopkins, MN, 55343, US
Telephone: +1 952-378-1358
Price range: $$

Home
United States
Hopkins, MN
NorthWing Digital

NorthWing Digital is a dynamic and innovative digital marketing agency located in Hopkins, Minnesota dedicated to helping others succeed.

09/03/2026

MedTech purchasing decisions are rarely made by a single clinician; they require consensus across clinical, financial, procurement, and IT stakeholders. Marketing to this diverse group means delivering tailored information that addresses each stakeholder's unique requirements.

NorthWing Digital helps MedTech companies build comprehensive, multi-layered digital experiences and targeted ad campaigns that supply every member of the committee with the specific data they need to say "yes."

Visit our website to learn more!
https://northwingdigital.com/medical/

09/01/2026

How do you match a rapidly growing heavy equipment manufacturer with the right buyers online? You build a digital strategy as heavy-duty as the products they sell.

By overhauling their Paid Search, optimizing SEO for machine compatibility, and redesigning their website, the NorthWing team helped CMP Attachments drive massive growth.

Learn more and read the full case study today!
https://northwingdigital.com/portfolio/cmp-attachments/

08/31/2026

Next stop: New Orleans! 🎷✈️

We’re heading to the 2026 YMCA General Assembly from September 17–19! Stop by Booth #1950 at the Ernest N. Morial Convention Center.

Whether you want to talk digital strategy or just say hello, we’d love to connect with you. See you in NOLA! 🎺✨

08/25/2026

How can you improve your GBP Positioning?

If you don’t manage your Google Business Profile, you’re missing out. Think of your GBP as a mini, digital storefront. If you’re not doing these three things, you’re missing out on connecting with your audience in a frequently used channel:

Own your GBP:
Make sure you have ownership of your GBP so when information about your business changes, you can update it instantly to make sure your customers have up-to-date information.

If there’s an empty space, fill it in:
Don’t leave anything blank on your GBP. Make sure your service area, business description, services, and amenities are filled out completely and accurately. These are the top indicators Google checks to show your profile to relevant audiences and what position to put you at.

Don’t just set it and forget it:
Just like your website, treat your GBP as a living document. Google will sometimes automatically update business information, so make sure these updates are correct. Periodically posting content to your GBP also helps drive engagement and building connections with your audience.

Improving your GBP positioning doesn’t happen overnight. But ensuring your profile is full of accurate, up-to-date content and continually optimizing content is the best way to improve positioning and show up in front of the right audiences.

08/24/2026

Manufacturing buyers don't gamble on unknown suppliers.

Engineers and procurement teams build their short list before anyone fills out a form. By the time they contact you, they've already decided you were worth contacting.

Here's what they're checking:
~Technical specs they can read without downloading anything
~Capabilities stated plainly, including what you don't do
~Certifications with numbers and current dates
~Documentation someone can actually find

If that's sitting in an unlabeled PDF library or a sales deck nobody outside your team has, you get filtered out during vetting and never hear about it.

The good news is this usually isn't a content problem. Most shops already have every piece of it. It's just parked where buyers won't look. That's cleanup, not a rebuild.

What's the first thing you check when you're evaluating a new supplier?

08/18/2026

Transparency is coming to Google Ads. 🔍 Google is introducing AI disclosure labels. Users will see a "How this ad was made" note in their My Ad Center, and some regions will even feature a visible label directly on the ad.

This only applies to the AI tools used in the platform, meaning if a user uses another AI tool outside of the platform, it won't be automatically labeled. Though there will be an option for advertisers to manually disclose that they used AI.

08/14/2026

Our Digital Production Manager, Peter Olson, shares one of his top tool recommendations for everyday workflow:

"Claude Fable 5 is at the top of my list for its versatility across extended thinking, content ideation, coding, and problem-solving. Whether I'm reviewing plans, brainstorming, or working through challenges, it has become an invaluable tool in my workflow."

08/11/2026

NorthWing Digital has been named to the 2026 Inc. 5000.

This one belongs to our team. The people in Hopkins and across the world who build the sites, run the campaigns, dig through the data, and pick up the phone when a client needs something. No single department did this. All of them did.

It belongs to our clients too. We don't work at arm's length. We work as an extension of the teams we serve, and when they grow, we grow with them. That is the whole model.

Better Together is one of our core values. It applies inside our walls and it applies to every client we work with. It's the reason this company is on this list.

Thank you to every client who has trusted us, and to every person here who earns that trust every day.

Proud of this team. Ready for what's next.

08/06/2026

Our Copywriter, Coral Luoma, shares why "Get Stuff Done" is her favorite core value:

"I'm task-oriented and love working through lists and checking things off. I'm always on a mission, and I thrive in environments where ex*****on and achieving goals are a priority. I genuinely enjoy hitting them."

08/04/2026

Google is merging Local Services Ads directly into the primary Google Ads ecosystem via a new campaign type: Performance Max with Pay-Per-Lead Goals.

Here are the 4 key takeaways from Google’s official announcement:
One Dashboard to Rule Them All: You will no longer log into g.co/localservices. Everything will be managed from your unified Google Ads dashboard.

Same Cost Structure, New Name: Despite being called Performance Max, this isn't standard PMax. You still only pay for qualified leads and ads remain restricted to Search & Maps.

Budget Structure Shift: Historical weekly budgets are automatically converting to daily average budgets (Weekly ÷ 7).

Historical Data Caution: Note that previous LSA performance reporting will not transfer over into Google Ads once migrated, so download your historical reporting before transition day!

Migration begins in August 2026 in phases. Keep an eye on your inbox for Google's 14-day advance notification!

Address

910 Mainstreet
Hopkins, MN
55343

Telephone

+1 952-378-1358

Website

https://northwingdigital.com/request-a-quote/

Alerts

Be the first to know and let us send you an email when NorthWing Digital posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Want your business to be the top-listed Advertising & Marketing Company in Hopkins?