IAB

10/01/2026

🚀 IAB Legacy Series | Rick Berger, Josie Berger & Melanie Pudles

As part of IAB’s 30th anniversary, we’re celebrating the leaders whose influence extends beyond their own work and into the next generation of talent. Meet Rick Berger, SVP, Member Engagement & Development at IAB, his daughter Josie Berger, Senior Associate, Video Investment at Publicis Health, and his niece Melanie Pudles, VP, Brand Experience at Publicis Collective!

Legacy isn’t just what you build, it’s what you pass on. We asked about the career lessons that still hold true today and for Rick, it comes down to a few core principles: that details matter, that professionalism and respect for everyone in the organization are essential, and that our job, as humans, is to always help others.

Want to be part of the celebration? Submit your photos: https://bit.ly/4hppiFU

09/23/2026

AI is changing how consumers discover information and redefining what visibility in search means for brands and publishers. Caroline Giegerich, IAB’s VP of AI, and Simon Poulton, EVP of Innovation & Growth at Tinuiti, join Chris Bruderle, IAB’s VP of Industry Insights & Content Strategy, to break down IAB’s new Measuring Visibility in the AI Era framework and what it means for marketers navigating AI-powered discovery.

06/11/2026

Attending Cannes Lions International Festival of Creativity this month? Make sure to join digital creator Paulo Aguiar, Trevor Fellows (Nielsen), Mohaimina Haque, Esq. (Tony Roma's), Damon D. Jones (Procter & Gamble), and IAB's EVP, CMO Carryl Pierre-Drews for a timely conversation on how AI is transforming the creator economy.

The panel will dive into how creator content is increasingly shaping not only consumer decisions, but also the AI systems that guide product discovery and recommendations. Grounded in new global consumer research, the discussion will explore what consumers expect from AI-assisted shopping, whose voices they trust AI to rely on, and what this shift means for brands investing in creator partnerships.

Secure your spot: https://okt.to/nGcNQA

04/19/2026

30 years. Nearly $300B. One industry powered by innovation, built together.

Today we’re celebrating 30 years of the internet advertising industry—and the incredible community behind it.

From its early beginnings to nearly $300B in annual revenue, this journey has been shaped by creativity, collaboration, and continuous reinvention.

Take a look back at the milestones that got us here:
https://www.iab.com/topics/30-years/

As we look ahead, explore our latest IAB/PwC report and join our free webinar on Tuesday, April 21:
https://www.iab.com/events/iab-pwc-internet-advertising-revenue-report-full-year-2025/

What moment stands out most to you? Share in the comments, or add your voice through our Digital Legacy series and “Then & Now” industry throwback:
https://www.iab.com/topics/30-years/

IAB’s 30th anniversary celebrates digital advertising innovation, from programmatic to AI. Explore social media, videos, and industry milestones.

03/27/2026

Join us next week in Washington, DC for the 2026 IAB , where leaders across policy, legal, and digital advertising will come together to explore the regulatory and litigation trends shaping our industry.

One of the most pressing conversations this year will tackle the growing intersection of privacy litigation and modern ad tech. As class actions tied to cookies, pixels, and data practices continue to rise—and legacy laws like VPPA and C**A are applied to today’s ecosystem—understanding the evolving legal landscape is more critical than ever. Join leaders from Vault JS, Davis+Gilbert LLP, Didomi, Fieldfisher, Frankfurt Kurnit Klein & Selz, FTI Consulting, Loeb & Loeb LLP, OneTrust, SafeGuard Privacy, Compliance Point, Charles River Accociates, Kelley Drye & Warren LLP, Ketch, Lowenstein Sandler, and Orrick as they dive into these crucial topics.

📅 March 31, 2026
📍 Convene Hamilton Square, Washington, DC
⏰ 7:00 AM – 5:20 PM
🔗 https://okt.to/y8lgKN

03/17/2026

🛒 Commerce media is entering its next chapter, and the industry is coming together to shape it at the upcoming Summit. Secure your spot today!

03/13/2026

Are you attending this year? Don’t forget to secure a spot on iab.com! 👀

02/27/2026

The Next Era of Commerce Media Starts Now 🛒

Commerce media didn’t stand still after we met in September, and neither did we. So, what’s changed and what kinds of conversations will happen at the 2026 Summit?

Commerce media has moved from emerging trend to boardroom mandate—and 2026 will convene the leaders shaping the revenue, tech, and growth strategies defining the next era. What expanded across channels in 2025 now demands full integration, and AI is shifting from buzzword to embedded commerce architecture. Learn more, check out the sessions & secure your spot early ➡️ https://www.iab.com/events/connected-commerce-summit-2026/?utm_source=facebook&utm_medium=organic_social&utm_campaign=connected_commerce_2026&utm_content=register

02/25/2026

"If we want AI to improve measurement, we need to stop optimizing around the dysfunction," said IAB's Angelina Eng via Ad Age. Learn more about how fixing broken measurement infrastructure—not just layering on AI—can unlock billions in media value and drive clearer, more consistent outcomes: https://okt.to/PHnF4V

Fixing measurement isn't about adding another layer of technology or creating another model—it’s about rebuilding the infrastructure.

01/22/2026

Over 80% of sales still happen in brick-and-mortar stores—making every impression count. Press play and discover an actionable path to verified in-store media measurement ⏯️

Download the Viable Framework for Maturing In-Store Media Measurement: https://okt.to/Vaw9Yy