26/05/2026
Do you feel like your business is suddenly posting to an empty room on LinkedIn?
If you've noticed a sharp drop in visible engagement, it’s not necessarily your content; it's the algorithm.
While public actions (likes, comments, and shares) are decreasing in algorithmic importance, LinkedIn is rewarding companies who can keep audiences engaged behind the scenes.
To stay visible, your content strategy needs to optimise for:
👉 Dwell Time: Keeping eyes on your videos and text longer.
👉 Action Metrics: Driving link clicks and profile visits.
👉 Deep Consumption: Encouraging carousel swipes and post saves.
We analysed the data to find out exactly what works right now.
🔗 Find out more in our comments > The Digital Drop.