LEP Digital

LEP Digital LEP Digital is the Central Coast's leading digital content marketing agency.

As a full-service digital content marketing agency, we flip traditional marketing on its head, and make content the hero. We do this by blending data with design and strategy with storytelling to connect authentically with people.

Ever wonder what marketing resources our team relies on? Each month in The Digital Drop newsletter, we feature a team me...
03/09/2026

Ever wonder what marketing resources our team relies on?

Each month in The Digital Drop newsletter, we feature a team member in our Recommendations Corner to share their insights.

Here is what our SEO Specialist, Erica Peach recommended this month:

Subscribe: Famous Campaigns Substack. It’s a weekly roundup of some of the most inventive and unique advertising campaigns from around the globe.

Do: Write a 5-star review for a supplier, partner, or your favourite local company on their Google Business Profile. Walk the talk before asking your own clients for feedback.

Learn: Practice taking photos with your mobile phone. Capture authentic photos of your team, office, or completed work. Real, day-to-day photos like these are increasingly critical for building local SEO trust and driving strong E-E-A-T signals.

Don't miss out on the next round of the Recommendations Corner. Subscribe to The Digital Drop today via the link in our comments 📲

27/08/2026

LEP Digital is a finalist in the 2026 Business NSW - Central Coast Awards for Excellence in Workplace Health & Wellbeing!

This is the very first year for this category, making the recognition extra special. The award celebrates businesses that prioritise mental health, overall wellbeing, and a positive workplace culture.

Our Director, Laura Prael, has always put our team’s wellbeing at the heart of how we operate every single day, and we’re so proud of the team culture we’ve built together ✨

A huge congratulations to the other local finalists, and thank you to Business NSW for the honour. We can’t wait to celebrate! 🎉

✨ Last week, LEP Digital was recognised in the Business NSW bicentenary celebrations at Sydney’s Town Hall, selected as ...
19/08/2026

✨ Last week, LEP Digital was recognised in the Business NSW bicentenary celebrations at Sydney’s Town Hall, selected as one of six businesses across the state to be profiled for its 200-year milestone.

The campaign included a striking installation set against Town Hall's iconic Victorian walls, a campaign video played on the night, a commemorative coffee table book, photography, and appearing on the new Business NSW homepage.

What a privilege to be part of this legacy and celebrate the contribution that small business makes to our state economy.

Thank you to Business NSW and Business NSW - Central Coast teams for the opportunity to be part of your birthday celebrations 🥂

11/08/2026

The latest edition of The Digital Drop is live! 💌

This month, we're diving into three big digital marketing moves:
👉 Google Business Profile watch counts
👉 Google Ads linking to YouTube
👉 Meta’s ad paywall updates

Mel McCrone, Head of Marketing & Strategy, also shares three practical tips to help you level up your marketing this month.

Have you signed up for The Digital Drop yet? Click the link below to subscribe and never miss an update! 👇

🔗 https://lep.digital/blog/ 🔗

23/07/2026

⭐ In the news | Meet our new senior team members:

(L-R)
Gemma Deadman steps into our team as Content Writer and Account Executive following an established career in corporate affairs and communications, most recently as Marketing and Communications Manager at Bank of Sydney and previously at Zurich Insurance.

Justine Rigby joins LEP as Marketing Manager following her role as Group Digital Director at ARN (think KIIS and iHeart) and a background spanning News Corp Australia, Fox Sports, and Optus Sport.

Senior designer Laura Elphick joins as a Creative following a 15-year tenure at Teachers Mutual Bank Limited.

We're proud to provide a supportive workplace that attracts and retains high-calibre professionals.

Best of all, we're keeping exceptional talent right here on the Central Coast.

For more, please read the article published in Coast Community News:

https://coastcommunitynews.com.au/central-coast/news/2026/07/three-new-faces-at-lep-digital/?srsltid=AfmBOoo7FI5xIzN1B0j5_KN42wU9NAgkIxaqRWtrFBPh0BMHMzAepOmd

Welcome to the team, Gemma, Juss, and Laura! 👏

Delivering exceptional Google Ads results is what we do best.As a proud Google Certified Partner, our team of search mar...
04/06/2026

Delivering exceptional Google Ads results is what we do best.

As a proud Google Certified Partner, our team of search marketing experts have completed in-depth certifications to ensure we know exactly how to maximise campaign success, drive growth, and maintain high performance for our clients.

We’re usually heads down in the daily grind of making this happen, but reading our recent client reviews made us stop and look up. We are grateful for the lovely feedback and for the amazing people we get to work with every day. ✨

26/05/2026

Do you feel like your business is suddenly posting to an empty room on LinkedIn?

If you've noticed a sharp drop in visible engagement, it’s not necessarily your content; it's the algorithm.

While public actions (likes, comments, and shares) are decreasing in algorithmic importance, LinkedIn is rewarding companies who can keep audiences engaged behind the scenes.

To stay visible, your content strategy needs to optimise for:

👉 Dwell Time: Keeping eyes on your videos and text longer.

👉 Action Metrics: Driving link clicks and profile visits.

👉 Deep Consumption: Encouraging carousel swipes and post saves.

We analysed the data to find out exactly what works right now.
🔗 Find out more in our comments > The Digital Drop.

Received a 1-star review on your Google Business Profile? As devastating as they can be to a business, knowing when a ba...
07/05/2026

Received a 1-star review on your Google Business Profile?
As devastating as they can be to a business, knowing when a bad review is a bot or contructive customer feedback is the key to optimising your profile and resolving issues. Our latest article, written by Lucy Parle, explains how to decipher between the two, and get spammy 1-star reviews removed. Subscribe to The Digital Drop for more.

Introducing our 10th team member to join LEP, Gemma, our Content Writer and Account Executive. Gemma has had an impressi...
28/04/2026

Introducing our 10th team member to join LEP, Gemma, our Content Writer and Account Executive.

Gemma has had an impressive career, most recently within multi-national financial services companies in Sydney, working across internal communications, media and public affairs, and marketing teams.

"My experience has taught me how to tailor a range of content to suit a variety of audiences, and translate complex terms and ideas into easy-to-understand content."

Gemma has settled into her role so quickly, it feels like she's always been here. Her favourite part so far is getting to work on varied projects. "Every day I learn something new; one day I might be drafting something on heart surgery, and the next I could be writing about retirement living. It’s a real treat to get that variety."

Something interesting about Gemma is that she's run two marathons in New Zealand, one during a heat wave, and the other during a hailstorm and below freezing temperatures.

We're excited to see what Gemma can achieve. Please make her feel welcome.

Do you have an image problem? Perfecting your search photos is about making sure your brand looks as professional as pos...
14/04/2026

Do you have an image problem?
Perfecting your search photos is about making sure your brand looks as professional as possible. Our latest article explains how.

Address

Suite 2, Level 1, 50-52 Terrigal Esplanade
Terrigal, NSW
2260

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm

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