IM Creative

IM Creative A Kiwi Digital Marketing Agency connecting brands to consumers.

10/09/2026

Give people a reason to care about who and what they’re buying.

Storytelling helps you turn attention into connection, and connection into sales.

We’re consuming more content than ever, and attention has never been harder to earn.In an overcrowded feed, the best ads...
07/09/2026

We’re consuming more content than ever, and attention has never been harder to earn.

In an overcrowded feed, the best ads don’t feel like ads at all.

03/09/2026

The term “AI slop” has come to the forefront of marketing conversations.

And creating cheap can end up costing your brand a lot more than you think.

Google continues playing whack-a-mole with those seeking to game the system of rankings. We’ve been warning against AI-g...
31/08/2026

Google continues playing whack-a-mole with those seeking to game the system of rankings.

We’ve been warning against AI-generated content for websites, and we’re now starting to see the results come in.

The same principles will continue to hold true in search and SEO practices.

Be original, offer value, keep it consistent and up to date.

27/08/2026

The best products don’t need to force demand. They’re built around it.

If your business is growing, your marketing needs to keep up.How many of these functions is your business currently work...
24/08/2026

If your business is growing, your marketing needs to keep up.

How many of these functions is your business currently working on? How many are missing?

From strategy and branding to SEO, paid ads, content, web, and automation, the right expertise across every discipline can make the difference.

You focus on growing the business. We’ll help execute the marketing behind it.

20/08/2026

Your email list might be one of your most underused assets.

You’ve already got their attention. Use it.

It’s tempting to save time and money by writing a quick prompt and letting AI handle the design. But when the end result...
17/08/2026

It’s tempting to save time and money by writing a quick prompt and letting AI handle the design.

But when the end result looks generic, artificial and obviously AI-generated, those savings can come at the expense of how people perceive your brand.

Generative AI is an incredible tool for ideas, concepts and inspiration. But it shouldn’t replace the human judgement and creativity behind the final product.

Because if your marketing loses its human touch, connecting with actual humans becomes a lot harder.

14/08/2026

The right minimum spend can turn one-item orders into bigger baskets.

Set your free shipping threshold too low and you kill your margin.

Too high and customers won’t bother.

One small e-commerce tweak can make you significantly more money.

The very first step to starting any business is identifying the demand for it. From Blockbuster DVDs to the Metaverse, d...
03/08/2026

The very first step to starting any business is identifying the demand for it.

From Blockbuster DVDs to the Metaverse, demand either fizzles out as technology evolves or it’s never really there to begin with.

You can have the best engineers refining the product, the sharpest marketers drafting campaigns, if there’s no demand, everything else is irrelevant.

Success is inevitable if you figure out what your customers truly want and need.

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