What are the opening hours?

Monday 09:00 - 19:00 Tuesday 09:00 - 19:00 Wednesday 09:00 - 19:00 Thursday 09:00 - 19:00 Friday 09:00 - 19:00

Majoritas

Home
Romania
Bucharest
Majoritas

From first poll to final mandate. Strategy, intelligence and delivery for candidates, governments and movements. Since 2008.

We imagined genuine connections between politicians and citizens. We imagined politicians working with citizens and making them part of their programs and actions. So we have proceeded into building the foundation and tools to pave the way towards:

*Relevant Political Campaigns -- Considering voters and engaging them along the way
*Effective Political Communication -- Empowering politicians to work together with citizens
* Meaningful Digital Handshakes -- Building connections besides winning votes

28/10/2026

Ask a campaign team what went wrong in a debate and you'll usually get an answer about content. A number was wrong. A line didn't land.

Watch the clip that actually circulated afterwards and it's almost never the policy. It's a three-second reaction to a question nobody prepped.

Candidate coaching earns its money in that gap. Not the manifesto, not the talking points. The hostile follow-up, the interruption, and what the candidate's face does while someone else is speaking.

26/10/2026

Brazil and Serbia both voted this last Sunday.

Brazil gave Lula another term, meanwhile Serbia voted out the party that had governed since 2012.

Both winners thanked young voters.

If you still read the youth vote as a bloc that leans one way, these two results should change your mind.

22/10/2026

A candidate on a local ballot is almost never being judged on local issues alone. There's a party brand attached to their name, and it arrives before they do.

Most campaigns treat this as two jobs: run the national message, run the local one. That's where it breaks. The two sets of material get written by different people, tested against different audiences, and voters see the seam.

The fix isn't picking one. It's deciding which race the candidate is genuinely being judged on, and making the other one serve it.

16/10/2026

Campaigns can’t be the testing ground for AI. Candidates need a partner who’s already done the homework.

So yesterday we were at the IQ Digital Summit, hearing Mo Gawdat on preparing for intelligence that outpaces us and Nancy Rademaker on AI agents becoming the audience. Our notes cover what it means for campaigns and for voters everywhere.

Democracies need campaigns that understand the tools shaping what voters see. We’re here to bring that understanding to every client.

14/10/2026

We published a guide to campaign AI rules in September and… it was behind within days:

Kenya opened a consultation on treating political affiliation as sensitive data. India's Supreme Court stayed the Gujarat proceedings, though the labelling and takedown duties stand.

A media plan scoped in March and shipped in September crosses most of a year of that. No approval chain runs at that speed.

So we stopped trying to know the rules:

1. Build to the strictest rule in your footprint
2. Separate what's in force from what's still being argued
3. Design disclosure in at the brief
4. Date your legal position, re-check in weeks

Majoritas.com

08/10/2026

A bumblebee just got more votes than Reform UK has members.

Read this if your name is on a ballot, or your money is.

360,399 people picked the buff-tailed bumblebee for the next Bank of England notes. Reform UK reported around 268,000 members last December. Labour had 264,754 in 2025.

A free click isn't a paid membership, granted. But a year earlier the same bank asked which of six themes should go on the notes and got 44,000 answers. Hand people a shortlist of 18 animals and nearly half a million turn up.

Same bank, each consultation open for a month. The only thing that changed was how easy the question was to answer.

That's the lesson for any campaign. Voters don't stay home because the stakes are high. Scottish independence pulled 84.6% in 2014. They stay home when the ask is confusing: Police and Crime Commissioner elections averaged 23.2% in 2024. If your turnout plan adds urgency instead of removing complexity, the money's going on the wrong thing.

And the twist. The red fox took 244,651 selections. The puffin took 183,137. The fox came second in mammals, the hedgehog took that slot, so the fourth place went to the most popular marine animal instead. More selections, no note.

The wording decides the answer. The rule decides the winner.

Sources: Bank of England (8 October 2026), Electoral Commission, House of Commons Library. Checkable in ten minutes.

05/10/2026

Two elections, same Sunday. They couldn't have looked more different.

🇧🇷 Brazil counted millions of votes and is heading to a presidential runoff on 25 October.

🇧🇦 Bosnia used fingerprint ID and ballot scanners in a general election for the first time.

Very different systems, but the lesson is the same.

Technology can confirm who voted and count every ballot. It still can't tell you why someone changed their mind.

Election night tells you what happened. Strategy tells you why.

02/10/2026

She became mayor of Marrakesh at 33. Now she's prime minister.

Fatima Ezzahra EI Mansouri inherits one number: a million new jobs in five years. That's the promise her party won on, in a country where the median age is around 30 and youth employment has been the dominant political story for years.

No government in the region has delivered at that pace. Hers will be measured on whether it comes close.

The reason we're watching? Women in power, women in politics - article coming soon

Majoritas.com | Follow us to be the first to know.

30/09/2026

Starting with the finish line?

Yes, and if you cannot answer this question, we'll help you get there.

Every engagement we take has this as a KPI: your legacy.

What you want to be remembered for is bigger than the count on election night, that's what we build for you.

24/09/2026

Bosnia says this will be its fairest election yet. Worth watching how.

From 4 October, every polling station has a fingerprint reader and a ballot scanner, for the first time at a general election there. It answers fraud that courts had already documented: ballots cast for the dead, votes cast in someone else's name, blank ballots filled in after closing.

The commission has been open that this covers election day, not the months before it. Transparency International has flagged almost 68 million marks in one-off payments since the election was called.

Both halves are useful to anyone voting soon. The polling-station fix can be bought and audited. The upstream half, clear rules on public money during a campaign, is slower and costs almost nothing.

Bosnia is doing the difficult part in the open. That's the part worth copying.

Address

Bucharest
Bucharest

Opening Hours

Monday	09:00 - 19:00
Tuesday	09:00 - 19:00
Wednesday	09:00 - 19:00
Thursday	09:00 - 19:00
Friday	09:00 - 19:00

Website

https://www.majoritas.com/

Alerts

Be the first to know and let us send you an email when Majoritas posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.