Sosemo

08/26/2026

Think fresh content is the key to AI visibility? Not so fast.

Our AI Health Search Study found that top-ranked AI sources were often the same pages dominating organic search results.

Freshness helps. Authority, topical relevance, and strong SEO still win.

🔗 https://sosemo.com/perspectives/phase-2-ai-health-search-study-article/

08/14/2026

🔍 Interested in the future of AI health search?

We're giving one participant an exclusive walkthrough of our Phase 2 AI Health Search Study with the Sosemo team.

To enter:
✅ Like this post
✅ Repost/share this post

We'll randomly select one participant and connect with them to discuss key findings and industry implications.

Learn more about the study: https://sosemo.com/perspectives/phase-2-ai-health-search-study-article/

08/11/2026

Think AI search ignores traditional SEO? Think again.

Our Phase 2 AI Health Search Study found a strong relationship between SEO rankings and source prominence in AI-generated answers.

In many cases, the sites that perform well in traditional search are also earning greater visibility in AI-generated results.

Read the study:
https://sosemo.com/perspectives/phase-2-ai-health-search-study-article/

08/04/2026

Phase II of Sosemo's AI Health Search Study is now live!

⁉️ Why are some healthcare brands showing up in AI-generated search results while others are nowhere to be found?

Our latest research explores how AI platforms surface, cite, and recommend healthcare content, revealing critical insights for brands navigating the future of search.

As AI continues to reshape the patient journey, understanding what drives visibility has never been more important.

👉 Read the full study: https://sosemo.com/perspectives/phase-2-ai-health-search-study-article/

This study explores how AI Search is shaping both Patient and HCP journeys across a wide range of health conditions. In addition, the study examines the impact within rare diseases.

07/29/2026

🚀 We're growing our Search & AI Visibility team at Sosemo.

As search continues to evolve, we're expanding our team with opportunities across leadership and management-level roles focused on SEO, GEO, AI Search, and AI Visibility.

We're currently hiring for:

• VP/Director, Search & AI Visibility
• Associate Director, SEO & AI Search
• SEO Manager, GEO & AI Search

If you're passionate about the future of search and helping brands stay visible in an AI-driven landscape, we'd love to hear from you.

Explore our open roles and join us: https://sosemo.com/careers/

Our team of Sosemo-ians are more than marketers — we’re strategists, creators, analysts, and innovators who believe in the power of media to make brands

07/22/2026

We've been publishing research on AI visibility, discoverability, and how brands are showing up in AI-powered search.

What we share publicly is only part of the picture. Our full studies include deeper analysis, expanded findings, and strategic recommendations available to clients and active prospects.

If your team is thinking through AI search and visibility challenges, let's connect.

Schedule a conversation with Sosemo: https://sosemo.com/contact/

07/15/2026

We’re continuing to publish research on AI visibility, discoverability, and how search is evolving.

If you’ve been following along, what you see publicly is just part of the story.
Our newsletter is where new studies, perspectives, and insights are shared first—before they’re broadly promoted.

A simple way to stay closer to what’s changing.

Sign up here: http://eepurl.com/iSaLqo

07/07/2026

AI search is changing the rules of attribution.

As AI Overviews reshape how people discover brands, the value of visibility is showing up in new ways. Our latest Perspective breaks down why marketers need to rethink how influence is measured.

Read more: https://sosemo.com/perspectives/rethinking-attribution-in-the-era-of-ai-overviews/

This study explores how AI Search is shaping both Patient and HCP journeys across a wide range of health conditions. In addition, the study examines the impact within rare diseases.

07/02/2026

We’re growing.

Now hiring:
• VP/Director, Search & AI Visibility
• Associate Director, SEO & AI Search
• SEO Manager, GEO & AI Search

We’re building for where search and AI-driven discovery are going, not where they’ve been.

If you’re thinking about what this shift actually means in practice and want to be part of shaping it, let’s talk.

Explore the roles here: https://sosemo.com/careers/

Our team of Sosemo-ians are more than marketers — we’re strategists, creators, analysts, and innovators who believe in the power of media to make brands

06/16/2026

What happens when some of the brightest minds in iGaming come together? ⚡

👉 Insightful conversations, meaningful connections, and actionable strategy.

We had an incredible time at iGaming Next—a standout event that delivered both energy and real productivity. The networking alone made it one to remember.

A big thank you to the organizers of iGaming Next for bringing together such a dynamic and forward-thinking community.

We’re especially grateful to everyone who joined the POEM (Paid–Owned–Earned Media) workshop with our CEO, Larry Gurreri. It was fantastic to see marketers dive into real-world case studies and walk away with stronger, more strategic approaches to building integrated media plans.

A special thank you to our partners at ShieldHub, and founder Ulrich Gilot, for curating an outstanding Marketing Track—your leadership helped elevate the conversation throughout the event.

Already looking forward to the next one. 🙌