Propellant Media

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Propellant Media Your pay-per-click (PPC), SEO, geofencing and programmatic display solutions partner, we maximize leads, prospect engagement and sales for your business.

Propellant Media, LLC is a marketing and media solutions provider. We help our Clients maximize leads, elevate customer and prospect engagement.

Programmatic had already failed this six-location retailer twice.The change was connecting geofencing, audience segments...
10/09/2026

Programmatic had already failed this six-location retailer twice.

The change was connecting geofencing, audience segments, and site retargeting into one measurable strategy. Each store ran the same three tactics across video and display, making it possible to see what worked.

In three weeks, the pilot generated 562,598 impressions, 467 clicks, and 31 tracked design center appointment requests and inquiries.

Swipe through the campaign structure and results.

Every review reminds us why we do what we do.Our team is committed to creating campaigns that are strategic, transparent...
10/08/2026

Every review reminds us why we do what we do.
Our team is committed to creating campaigns that are strategic, transparent, and results-driven from start to finish.

10/07/2026

When your best-performing advertising channels start getting crowded, the answer isn't always to spend more.

Sometimes it's about finding a new place to reach people earlier in their decision-making process.

For this criminal defense campaign, ChatGPT created a new opportunity to connect with people researching OWI-related questions before they reached the point of actively searching for an attorney.

That gave the firm another way to stay visible, expand beyond traditional paid search, and test a completely new source of qualified traffic.

The takeaway: emerging channels can create real advantages for brands willing to test them early.

Before increasing your ad budget, take a closer look at what you're asking people to buy.More traffic only exposes the w...
10/06/2026

Before increasing your ad budget, take a closer look at what you're asking people to buy.

More traffic only exposes the weaknesses in an unclear or unconvincing offer.

Fix the offer first. Then scale it.

10/05/2026

A bigger budget won’t fix weak positioning, an unclear offer, or a broken follow-up process.

Fix the strategy first. Then give it more fuel.

When every established channel gets crowded, where else can a law firm reach people researching their options?A Midwest ...
10/02/2026

When every established channel gets crowded, where else can a law firm reach people researching their options?

A Midwest criminal defense firm tested advertising inside ChatGPT using signals from its existing campaigns to shape intent targeting and keep delivery within its service area.

Across seven weeks, the test delivered 18,557 impressions and 85 clicks at a $7.99 average CPC. These are reach and click results; the campaign did not measure leads or cases.

Swipe through the approach and what the first benchmark tells us.

Our CEO, Justin Croxton, took the stage at the Home Builders Summit to share how geofencing and programmatic advertising...
10/01/2026

Our CEO, Justin Croxton, took the stage at the Home Builders Summit to share how geofencing and programmatic advertising can help builders reach prospective buyers earlier in their journey.
Two takeaways from his session:
“The buyer moves before they search.”
A visit to a competitor’s model home could happen before someone ever searches for your community.
“Geofencing is not a one-hit wonder.”
Buying a home takes time. Your advertising needs to support that journey, with consistent follow-up and realistic expectations.
Thanks to everyone who joined the conversation and brought thoughtful questions!

09/30/2026

Students aren’t researching graduate programs the same way they used to.

Search behavior is shifting toward AI tools, conversational discovery, and more personalized research experiences. That creates a new opportunity for higher education marketers to meet prospective students earlier in the decision-making process.

This campaign explored what happens when a university tests ChatGPT as a new advertising channel—using program-specific targeting, modest daily budgets, and a willingness to experiment before the space becomes crowded.

Early performance showed promising engagement, including a cost per click under $3 for one program.

The bigger takeaway: when student behavior changes, your media strategy has to evolve with it.

Your biggest growth opportunity isn't always your happiest customer.It's the person who almost said yes.Find out what st...
09/29/2026

Your biggest growth opportunity isn't always your happiest customer.

It's the person who almost said yes.

Find out what stopped them, fix it, and you'll improve your business for everyone else.

09/28/2026

Most businesses don’t fail because marketing never worked. They quit before they’ve gathered enough data to learn what needs to change.

Consistency creates the insight that better decisions require.

Address

800 Battery Avenue SE, Suite 300
Atlanta, GA
30339

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm

Telephone

+18777767358

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