06/12/2026
We're excited to welcome Andrew Layman to the NOVUS leadership team as Vice President of Analytics & Data Science.
Andrew joins us to advance our AI-embedded analytics capability — connecting media investment to real business outcomes by activating hyper-local, addressable data to fuel smarter targeting, sharper insights, and faster optimization.
With more than 12 years leading analytics and measurement teams, most recently at PHD Media, Andrew brings the expertise and vision to take our data capabilities to the next level — right down to the neighborhood.
This is what AI-driven, local-first media looks like in action. We couldn't be more excited to have him on board. Welcome, Andrew!
Read the full release here:
https://lnkd.in/gMUrmbQQ