SheScales

09/01/2026

Female-founded startups just had their second-best funding quarter on record 📈 While this is an exciting milestone, the numbers also highlight that there is still work to be done to create more equitable funding opportunities for women founders.

Read more about what this means for the future of female entrepreneurship at the link below!

The numbers suggest female founders are breaking through. The reality beneath the megadeals is more complicated.

08/28/2026

We have a little explaining to do…
Okay, not really. We’re just very excited that applications for the 2026–2027 SheScales cohort are still open! provides selected women founders with up to one year of in-kind marketing consulting and expert guidance to help them grow and scale their businesses.

⏰ But time is running out! Applications close on September 16, 2026.

If you or a founder in your network could benefit from SheScales, now’s the time to apply.

👉 Apply here: https://www.shescales.com/apply/?utm_medium=organic-social&utm_source=facebook&utm_campaign=shescales-2026&utm_content=call-for-applicants-fake-apology-7

08/26/2026

🍂 New month, new funding opportunities!

September is here, and we've rounded up grants and funding opportunities that small business owners can explore this month. Whether you're looking to invest in your next big idea, expand your business, or give your growth plans a boost, there may be an opportunity waiting for you 💸

Save this post for later, share it with a fellow founder, and start exploring those applications below!

✨EDGE Grant Competition (Delaware Division of Small Business) - https://business.delaware.gov/edge/
✨The Breakthrough Grant: Vol III (Her Agenda) - https://mailchi.mp/heragenda/breakthroughiii
✨Secretsos™ Small Business Grant (Secretsos) - https://secretsos.com/grants/
✨WBDC Ignite Grant Program (Women's Business Development Council) - https://ctwbdc.org/ignite/
✨Transform Business Grant (TRANSFORM) - https://www.transformgrant.org/the-grant/
✨Outta Excuses Small Business Empowerment Grant ( Excuses) - https://www.outtaexcuses.com/general-5-1

08/20/2026

⏰ We’re officially a little over halfway to the application deadline!

There’s still time to apply for the 2026–2027 SheScales cohort, but we recommend getting your application in ASAP!

SheScales is a marketing advisory program powered by Rain Agency that provides selected women founders with up to one year of in-kind marketing consulting and strategic guidance. Participants receive tailored support across areas like brand strategy, paid social, email marketing, website optimization, CTV, and more, all designed to help take their business to the next level.

If you’re a woman founder (or lead a women-founded or women-led organization) with a strong direct-to-consumer offering and $100K+ in annual revenue, this could be the opportunity you’ve been waiting for.

📅 Applications close September 16, 2026!

Apply here: https://www.shescales.com/apply/?utm_medium=organic-social&utm_source=facebook&utm_campaign=shescales-2026&utm_content=call-for-applicants-text-messages-6

08/17/2026

Building a brand is about more than a logo, a website, or a great product 💡

We’re proud to see Laura McCann, Founder & CEO of Auratherapy and former alumna, share her insights in a new Brainz Magazine article on what bootstrapped entrepreneurs often get wrong about building a brand. From investing in expertise to developing better ways of thinking, Laura shares lessons from her 30+ years as an entrepreneur.

A great read for any founder building a brand from the ground up 👏

Read Laura’s full article below!

After more than thirty years as an entrepreneur, people often assume I’ve seen it all. The truth is almost the opposite. Every stage of building a business has required me to become a student again. When...

08/13/2026

What does it really mean to have a community behind you as a founder? Just ask LaTeasha Davis, founder of Therapeutic Focus and a alumna.

In this video, LaTeasha shares how her SheScales experience has supported her entrepreneurship journey and helped her think differently about growing her business.

SheScales provides selected women founders with up to one year of in-kind marketing consulting and strategic guidance from the experts at Rain, with support across areas like brand strategy, paid social, email marketing, website optimization, CTV, and more.

✨ Applications for the 2026–2027 cohort are OPEN! If you identify as female (or lead a women-founded or women-led organization), have a strong direct-to-consumer offering, and generate $100K+ in annual revenue, we want to hear from you.

🗓️ Apply by September 16, 2026, here: https://www.shescales.com/apply/?utm_medium=organic-social&utm_source=facebook&utm_campaign=shescales-2026&utm_content=lateasha-davis-on-shescales-call-for-applicants-5

🎙️ Want to hear more from LaTeasha? Check out her full episode on Rain Agency’s The ForeCast podcast here: https://youtu.be/aR0e_KvKb_E?si=71aCsHS30kX7TEEF

08/11/2026

💸 New month, new funding opportunities!

August is here, and we've rounded up grants and funding opportunities that small business owners can explore this month. Whether you're looking to invest in your next big idea, expand your business, or give your growth plans a boost, there may be an opportunity waiting for you.

Save this post for later, share it with a fellow founder, and start exploring those applications!

✨The Sky Is Not the Limit Social Impact Grant (Bombshell Impact Design Agency) - https://bombshellimpact.com/sky/
✨Rare Beauty Lift Beauty Accelerator - https://rarebeautybrands.com/lift-beauty-accelerator
✨Rooted In Growth Grant Program (Fifteen Percent Pledge) - https://15percentpledge.org/award/rooted-in-growth
✨Hey Helen Microgrant (Visionaries) - https://visionaries.co/helen-grant/
✨Black & Brown Founders Empower Growth Fund - https://www.bbfounders.co/egf

08/07/2026

What could one year of expert marketing guidance do for your business?

At , we're more than a marketing advisory program; we're a community dedicated to helping women founders grow with confidence. Selected participants receive up to one year of in-kind marketing consulting from the experts at Rain Agency, along with tailored guidance on brand strategy, paid social, email marketing, website optimization, CTV, and more.

If you're ready to take your business to the next level, this is your opportunity. Applications for the 2026–2027 SheScales cohort are now open! Apply by September 16, 2026 ✨

Apply here: https://www.shescales.com/apply/?utm_medium=organic-social&utm_source=facebook&utm_campaign=shescales-2026&utm_content=why-apply-for-the-shescales-program-call-for-applicants-4

08/05/2026

A little reminder for every founder who feels like they should have it all figured out...

The truth is, no one has all the answers, and that's okay. Building a business is a journey of learning, adapting, and growing one step at a time. Whether you're still finding your social media strategy, refining your business plan, or simply taking a well-deserved break, every small step counts.

Here are a few everyday reminders that your business doesn't have to be perfect to make progress ✨

07/29/2026

🚨 Calling all women founders—this is your sign to apply!

Applications for the 2026–2027 SheScales cohort are now open, and we're looking for the next group of incredible women entrepreneurs ready to grow their businesses.

If you identify as female (or lead a women-founded or women-led organization) and have a strong direct-to-consumer business generating $100K+ USD in annual revenue, you could receive up to one year of in-kind marketing consulting and strategic guidance from the experts at Rain Agency. From brand strategy and paid social to email marketing, website optimization, CTV, and more, we're here to help you scale with confidence.

🗓 Applications close September 16, 2026!

Apply here: https://bit.ly/4fo0P2M