09/03/2026
A recent WebAIM analysis checked one million home pages. Low-contrast text showed up on 79.1% of them, making it the single most common accessibility failure on the web.
It usually starts with something that looks fine on a brand deck: two shades of the same color, a logo blue as body text, a palette built for print instead of screens. It looks cohesive in a presentation. On an actual browser, some of that text becomes invisible to real people.
The fix isn't dropping your brand colors. It's extending them, adding a darkened variant for text and a lightened one for backgrounds, so the identity stays intact and the content stays readable.
Read the full breakdown on the blog here: https://mediag.com/?p=83327
