PinPoint-Media

PinPoint-Media Data-driven, human inspired We produce brilliant video, animation and photography that helps businesses to grow.

28/08/2026

What happens on set vs. what makes it to the final frame. 🎬

The finished shot might look effortless, but getting there takes creative direction. Careful planning. A LOT of it. And plenty of decisions behind the scenes.

From lighting and composition to styling and set-ups, every detail has a role to play.

A little look at a recent client shoot - and the final shots it produced. 👀

26/08/2026

If your audience needs to hear your hook before they notice it, you've probably already lost the scroll. 👀

Visual hooks are all about giving people a reason to stop before they've even processed the first word.

Here are a few ways to make your creative impossible to scroll past. 🎬

Save this for your next shoot. 👇

Boosting a post is easy.Building a paid social strategy that delivers meaningful results? That's a different story.We as...
20/08/2026

Boosting a post is easy.

Building a paid social strategy that delivers meaningful results? That's a different story.

We asked our Paid Social Manager to explain why the "Boost Post" button isn't a strategy and what businesses should be thinking about instead.

Swipe through to learn more. 👀

If you're relying on boosted posts to drive growth, it might be time for a different approach. Get in touch with our team to see how a strategic paid social campaign could work for your business.

https://pinpoint-media.global/

18/08/2026

Some office rivalries never get old... 😂

Are you Team Adobe or Team Canva? Let us hear settle this one in the comments. 👇

The first few seconds of your creative can make or break your ads' performance.We asked Danny Jones, our Creative Social...
13/08/2026

The first few seconds of your creative can make or break your ads' performance.

We asked Danny Jones, our Creative Social Producer, to share why hook rate has become one of the most important signals in paid social - and what that means for brands creating content today.

If you're still relying on the same creative with minor tweaks, it might be time to rethink your approach.

Swipe through for Danny's insights, and if you'd like to discuss how your creative could work harder, get in touch with the team.

11/08/2026

One shoot day. A bank of content built to last. 🎬

For Harper Field, careful planning and a clear creative vision meant we could make the most of our time on set - capturing a large volume of high-quality video and static assets to fuel campaigns in the months ahead.

As Danny, our Creative Social Producer, puts it: "Honestly, this shoot was a joy from start to finish. The client knew exactly what they wanted but gave us the space to run with it, and that trust made all the difference. Visiting the location in the weeks prior to the shoot gave us a great head start and enabled us to hit the ground running on the shoot day itself and from there we were able to produce a large volume of high quality assets that will give the client great flexibility as we scale up their campaigns in the months to come."

A good production day shouldn't just deliver content for today. It should build a creative bank that gives your campaigns room to grow.

Want to plan yours? Get in touch with us today!

Great results rarely come from chasing algorithms. They're built through a clear strategy, consistent ex*****on, and con...
06/08/2026

Great results rarely come from chasing algorithms. They're built through a clear strategy, consistent ex*****on, and content that gives audiences a reason to stop, engage, and come back.

This is what 12 months of focused organic social looked like for one of our long-standing clients.

Curious what a strategic approach to social could do for your brand? Get in touch with the team.

https://pinpoint-media.global/

Meet Janine, our Account Manager 👋From managing client relationships to coordinating influencer campaigns, Janine is all...
04/08/2026

Meet Janine, our Account Manager 👋

From managing client relationships to coordinating influencer campaigns, Janine is all about bringing people together to create work that delivers results. She loves collaborating with clients face-to-face and keeping projects running smoothly from brief to delivery.

Outside of PPM, she's just as creative. Janine teaches her own commercial dance classes, loves junk journaling her travels, and creates content that helps young women in London build meaningful friendships.

Whether she's building communities online or managing campaigns, one thing's for sure - people are at the heart of everything she does. ✨

Looks like there's a new production team outside our office in Cheltenham... 👀 🎬We'll leave the detective work to Sherlo...
03/08/2026

Looks like there's a new production team outside our office in Cheltenham... 👀 🎬

We'll leave the detective work to Sherlock - but we couldn't resist taking a peek.

30/07/2026

What looks like one shoot day became nine months' worth of creative for our client. That's not by chance.

It's the result of careful planning, a paid-first creative strategy, and capturing enough variety to keep content fresh long after the cameras stop rolling. Because the goal isn't just to create great content; it's to create content that keeps performing without audiences seeing the same thing over and over again.

“Working with the Everleaf team on location was a fantastic experience, there was a combined trust in the vision and in the support to execute what was a busy day, with lots of moving parts to it,” said James, our senior creative producer. “We combined both photo and video into a split shoot, focussing on popular cocktail recipes, the Everleaf cocktail book, the festive party season and founder content. It was incredible to see such a great team effort with client and agency coming together as one unified team to make everything happen.

“The result was a versatile bank of content that has stood the test of time, feels customer relevant and assets that communicate the brand story for paid media, with data showing that the cocktail recipes have seen increases in sales.

“A shout out to the wonderful Clapton Tram for having us at your stunning location, it provided the perfect backdrop for this shoot and thank you to all of the people that helped make this shoot a huge success,” he added.

Here's a look behind the scenes - and the final result.

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2nd Floor, 43-45 Promenade
Cheltenham
GL501LE

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Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm

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