22/05/2026
This week, we’re taking home 2 trophies from the European Search Awards in Porto 🏆
This win is a huge testament to the hard work of our teams and the incredible collaboration of our clients, whose willingness to innovate and trust our vision makes results like this possible.
The European Search Awards represent digital marketing excellence across the continent. These awards highlight the agencies and campaigns that are truly pushing the boundaries of what’s possible in the industry.
Below are the award wins and what the judges had to say
🥇 Best Use of Search - Automotive: Large - Impression & MOTORS
"This campaign is a masterclass in local search consolidation, successfully proving that a 'less is more' strategy can drive superior results. By tackling a clear and complex problem with a disciplined, pilot-first approach, the agency reclaimed lost market share and significantly exceeded all targets in a highly competitive environment. The judges were particularly impressed by the practical ex*****on and the direct connection between the SEO improvements and tangible business results."
A huge shoutout to: Nathan Dale, Chris Rogers, Eloise Andrews, Charlie Cheyette, Charlie Norledge, and Abbie McEvaddy
🥇 Best Use of PR in a Search Campaign: Large - Impression & The Cornish Company
“This campaign integrated deep consumer insight with high-impact creative ex*****on. What set this entry apart was the rigorous use of hard business data to validate the creative. By utilising incrementality testing and tracking conversion rates, the agency proved that PR can deliver value far beyond traditional link acquisition, showing a direct correlation to verifiable sales. Achieving this level of engagement and commercial impact on a modest budget demonstrates exceptional efficiency and understanding of how to align PR with the bottom-line objectives of a search campaign."
Congratulations to all who were shortlisted and won on the night!
Check out more award-winning case studies below 👇
https://impression.tips/4drrEC0
