Getfused

Name: Getfused
Address: 285 Summer Street, Suite 100, Boston, MA, 02210, US
Telephone: (617) 500-2606

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Getfused is a digital-first marketing agency that strategizes and executes highly-creative solutions to meet our clients’ business goals.

We provide a wide range of services across marketing, user-centered design, and development. In order to deliver effective solutions, we must understand not only your objectives, but those of your key user groups as well. That is why we use a goal-oriented, user-centric approach to developing digital based marketing and design strategies. Through this iterative, inclusive process, we work with you to crystallize ideas, specify objectives that can be quickly realized and understand the needs and usage patterns of your internal and external audiences. We combine this knowledge with superior strategy, design and application development expertise to propel your brand through digital and traditional channels.

10/07/2026

Your team is using AI to write faster, but does the writing sound like you?
Most AI content doesn't sound as robotic anymore. It sounds polished, professional, and interchangeable, but that's the bigger risk. AI pulls from the safest, most familiar language available, so without clear direction, your brand starts to sound like every other brand in your category.

The fix starts before anyone opens a prompt: a clear brand foundation, a documented voice system, and a shared framework your whole team works from. That's how you make sure what scales is worth scaling.
Read the full post: https://bit.ly/4dVcq7Y

10/02/2026

The Simon Companies had grown into a regional leader in commercial and multifamily real estate across New England, but its web presence hadn't kept up. The site reflected an earlier focus the company had moved past, undersold what the business had become, and left the corporate site and its property sites feeling disconnected.

That's when they partnered with Getfused to rebuild the corporate web presence, migrate the property sites onto one platform, and evolve the logo to match the firm the business had become.

We started by mapping the full picture: the corporate site, the property sites, and every audience moving through them. Then we built an architectural diagram to define navigation, hierarchy, and content flow, working existing and proposed content into the new structure so every page had a clear place and purpose.

The logo carried real equity, so we evolved it to catch it up to the firm it now represented. We developed a web style guide to carry the brand into the digital space, backed by a WordPress build engineered for scale. Every property site was brought under the same visual system, so the brand held from the homepage to each community page.

The result is a whole portfolio managed from one platform, a consistent brand, and a presence built to scale as it grows.

Read the full case study: https://bit.ly/4yxd4RL

09/29/2026

If you circled C, you're in good company!

Most sites that haven't been touched in a while are still working, just not as hard as they could be. Now is the right time to start thinking about what your website needs to deliver in 2027, so you head into the new year with a clear plan instead of a rushed one.

Ready to start mapping it out? Let's talk.

08/28/2026

Despite growing from an advisor-led practice into a firm managing assets for families, professional guardians, and trustees, Vernick Financial's brand and website still reflected their earlier chapter.

Getfused partnered with Vernick Financial on a full brand transformation, rebuilding the firm's positioning, identity, website, and marketing materials into one connected system built to reflect the trust the firm had already earned. From a new logo and visual identity to a website designed to convert two distinct audiences, every piece works together to give Vernick Financial one clear, consistent presence wherever clients encounter the brand.

Read the full case study: https://bit.ly/4d3Pove

08/18/2026

Team Highlight: Nicole Santangelo, Email Marketing Specialist

Nicole has been managing email marketing efforts for a variety of clients at Getfused for over 4 years. Her days are filled with planning and building upcoming campaigns, developing email strategies, curating content, and reviewing performance.

One of the things Nicole enjoys most about her role is that it’s a mix of creative and analytical work. There’s the creative side of figuring out the right messaging, content, and strategy for a campaign, but there’s also the analytical side of looking at performance and using those insights to make future emails more effective.

08/12/2026

Readability is not a finishing touch. It is a design decision, and on an established site, it quietly drifts over time.

Readability and accessibility unlock content people can read at a glance on any device, a site that stays consistent as your team adds and edits over time, and a brand that reaches more of the people it is meant to serve.

Read the full post: https://bit.ly/4cgfj2s

08/06/2026

Use section templates when adding content to your site to save time and ensure your site designs and layouts stay consistent and usable.

Learn how to use your template library and other useful site management tips: https://bit.ly/4xs74cT

07/24/2026

Cookie compliance isn't just a pop-up, it's a system. GDPR wants opt-in. CCPA wants opt-out. If your consent banner treats them the same, you've probably got a gap somewhere.

We're covering what each law actually requires, what a compliant setup looks like, and how to handle it without tanking your user experience.

Read the full post - https://bit.ly/3Tq0SST

07/21/2026

Team Spotlight: Peter Chang, Front End Developer

As a Front End Developer, Peter builds and maintains the websites and web elements our clients rely on across platforms. He works closely with Marketing, UX, Design, and Client Managers to bring ideas to life. With over 7 years at Getfused, Peter's brought consistency and craft to every project he's touched. We're honored to have Peter as part of the Getfused team.

Address

285 Summer Street, Suite 100
Boston, MA
02210

Telephone

(617) 500-2606

Website

http://www.getfused.com/

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